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Market Insights Snapshot
Earthgrow’s mix in June 2026 was concentrated in Flower at 95.95% share with a 7.25% month-over-month gain, while Pre-Roll fell to 4.05% share with a 44.97% month-over-month decline; year over year, Flower contracted 5.05% and Pre-Roll dropped 77.82%. Despite brand sales being down 16.80% year over year and average price down 51.62%, Flower’s month-over-month growth alongside a 21st rank in Flower within Arizona indicates the brand’s near-total reliance on one category is cushioning recent monthly performance but concentrating risk.
The swing toward Flower (up 7.25% month over month while Pre-Roll fell 44.97% month over month) coupled with a 95.95% sales share implies Earthgrow is competing primarily on Flower price points around $9.46 and using lower prices to defend volume after a 51.62% year-over-year price decline. With a -5.05% Flower year-over-year change and a 21st rank in Flower in Arizona, the brand’s positioning is shifting toward a value-led Flower specialist, which can stabilize near-term share but limits upside if Pre-Roll continues a 77.82% year-over-year contraction.
Competitive Landscape
Earthgrow sits at rank #21 in AZ Flower in June 2026, unchanged year over year at #21 but up 5 spots from #26 in March 2026, while its historical peak was #16 in August 2024. Among competitors, Just Flower held #1 year over year and remains #1, and The Pharm improved from #5 to #4 alongside a 44.12% YoY sales gain, whereas Mohave Cannabis Co. stayed at #3 despite a -13.90% YoY sales change. The combination of a flat YoY rank at #21 and a quarter-on-quarter rise of 5 positions implies Earthgrow is stabilizing at a mid-pack ceiling unless it converts recent momentum into share capture against incumbents anchored in the top 5.
Notable Products
G.R.E.A.M (Bulk) posted the steepest move in June 2026 with a -30.0% month-over-month decline while sitting at rank 10, signaling a pullback at the lower end of the top tier as Don Mega (Bulk) advanced to rank 1 on +24.9% month-over-month growth. Papaya Punch (Bulk) added +23.5% month-over-month at rank 4, and with eight of the top ten SKUs in Flower and only one packaged 3.5g format in the set, the mix is concentrating toward bulk Flower even as value-priced packaged units linger at rank 7 with $21,721 in sales. Taken together, the outsized decline for a trailing bulk SKU alongside double-digit gains at the top implies Earthgrow is tilting assortment and demand toward faster-turning bulk Flower while pruning underperforming tails.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
