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Apr-2025
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Overview
Market Insights Snapshot
TRIP has shown notable performance across various categories in Arizona, with significant movements in the Concentrates and Flower categories. In Concentrates, TRIP improved its ranking from 27th in March 2025 to 13th by April 2025, indicating a strong upward trend supported by a substantial increase in sales. Meanwhile, in the Flower category, TRIP also experienced a positive shift, moving from 27th position in March to 19th in April. This improvement reflects a robust growth trajectory, especially given the substantial sales figures, which nearly doubled from January to April. However, the Vapor Pens category presented challenges, as TRIP's ranking hovered around the 30th mark, barely making it into the top 30 by April, suggesting room for improvement in this segment.
In Missouri, TRIP's performance in the Pre-Roll category showed some fluctuations. Starting at 22nd in January, the brand dropped to 38th in February but managed to recover slightly to 27th in March before slipping again to 31st in April. This volatility indicates a competitive market environment or possible inconsistencies in product offerings or consumer preferences. The fact that TRIP did not make it into the top 30 in February highlights a challenging period for the brand in Missouri's Pre-Roll category. Despite these fluctuations, the brand's ability to rebound in March suggests potential for stabilization and growth if strategic adjustments are made.
Competitive Landscape
In the competitive landscape of the Flower category in Arizona, TRIP has shown a notable improvement in its ranking from January to April 2025. Starting at a rank of 25 in January, TRIP climbed to 19 by April, indicating a positive trajectory in market presence. This upward movement is significant, especially when compared to competitors like Sunday Goods, which dropped out of the top 20 in April, and The Pharm, which saw a decline from rank 8 in January to 18 in April. Meanwhile, Savvy experienced fluctuations, peaking at rank 9 in March but falling back to 17 in April. Despite these shifts, TRIP's sales in April surpassed those of MADE, which remained relatively stable in rank but with lower sales figures. This suggests that TRIP's strategic efforts in the Arizona market are yielding results, positioning it as a rising contender among established brands.
Notable Products
In April 2025, TRIP's top-performing product was the Blue Nana Muffin HTE Sauce Disposable (1.2g) in the Vapor Pens category, which climbed to the number 1 position with sales reaching 1810 units. The White Widow HTE Sauce Disposable (1.2g) also made a strong debut, securing the 2nd spot with notable sales figures. Sensi Star HTE Sauce Disposable (1.2g) improved its ranking to 3rd place from the previous 5th place in March, showing a consistent upward trend. Strawberry Headband HTE Sauce Disposable (1.2g) reappeared in the rankings at 4th, while Blueberry Headband (14g) entered the top 5 for the first time in April. These shifts indicate a dynamic market where consumer preferences are evolving, particularly favoring the Vapor Pens category.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
