Data Snapshot: Sep 05, 2026
$500K+

Aug-2026

Sales

Decline

Trend

6-Month

99

Product Count

SKUs

$29.62

Avg Price

-29.8%

YoY Sales Change

3.9%

YoY Price Change

Eleven

Where to Buy

Eleven is stocked at 98 licensed dispensaries across Massachusetts and Pennsylvania, 61 of them in Massachusetts, with the deepest coverage in Boston, Springfield, Brockton, Cambridge, and Fall River. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.

https://headsetstorage.blob.core.windows.net/brand-stores/11421.json?v=20260905
Eleven Sales

Market Insights Snapshot

Eleven Historical Sales by Category

In August 2026, Eleven concentrated 81.49% of sales in Flower, where sales were down 30.81% year over year but up 10.46% month over month, while Vapor Pens held 9.88% share with a 50.18% year-over-year decline and a 42.47% month-over-month jump; Concentrates reached 8.64% share with a 76.07% year-over-year increase and a 26.89% month-over-month gain. Despite a 3.85% year-over-year rise in average price to $29.62 and a Flower average price of $33.60, overall brand sales fell 29.82% year over year, and Eleven sat at rank 18 in Flower in Massachusetts; the mix signals a pivot where Concentrates’ rapid growth and Vapor Pens’ short-term rebound offset, but do not reverse, Flower-led contraction.

The mix shift implies Eleven’s positioning is still Flower-led yet increasingly dependent on non-Flower momentum to stabilize trajectory: Concentrates’ 76.07% year-over-year growth and 26.89% month-over-month gain suggest a foothold with higher velocity segments, while Vapor Pens’ 42.47% month-over-month spike against a 50.18% year-over-year decline points to episodic lift rather than durable share recovery. With rank 18 in Flower in Massachusetts and a 10.46% Flower month-over-month rise alongside an 81.49% category share, the brand’s near-term leverage comes from improving mix efficiency rather than price-led expansion, implying the path to regain lost ground runs through sustaining Concentrates’ expansion and converting Vapor Pens’ volatility into consistent contribution.

Aug-2026 Rank
Concentrates
Flower
Vapor Pens
17
18
70
Category
Share of Sales
Avg Item Price
YoY %
MoM %
Flower
81.5%
$33.60
-30.8%
+10.5%
Vapor Pens
9.9%
$19.67
-50.2%
+42.5%
Concentrates
8.6%
$19.26
+76.1%
+26.9%
Eleven

Competitive Landscape

Eleven ranks #18 in MA Flower in August 2026, down 2 spots year over year from #16 and slipping 8 places from #10 three months ago, while its historic peak was #7 in March 2025; in contrast, Perpetual Harvest climbed from #4 to #1 with 51.8% year-over-year sales growth and Simply Herb moved from #1 to #3 with a 6.2% sales decline, indicating that leadership is concentrating at the top as mixed growth patterns squeeze mid-tier ranks. This divergence—top brands gaining or holding (#1 to #3 range) while Eleven falls from #10 to #18—implies that Eleven’s rank trajectory reflects share migration toward higher-momentum competitors and requires either mix or distribution shifts to avoid further rank erosion.

Eleven market ranking for MA Flower

Eleven

Notable Products

Strawberry Guava (7g) delivered the headline move with a 350.8% month-over-month surge to the number 1 rank, while Animal Mints (7g) slid 15.8% to rank 3. Frozen Paloma Distillate Cartridge (1g) also accelerated 51.4% to rank 7, indicating momentum beyond Flower. With eight of the top ten positioned in Flower and two SKUs occupying ranks 1 and 2, the assortment is concentrating around 7g formats even as Vapor Pens edge upward, implying Eleven is pivoting toward big-bag Flower dominance while selectively scaling inhalable formats that can add incremental velocity.

Product
Category
Apr-2026
May-2026
Jun-2026
Jul-2026
Aug-2026
MoM %
Strawberry Guava (7g)
Flower
1
>10
1
10
1
+350.8%
Melted Strawberries (7g)
Flower
3
7
>10
>10
2
Animal Mints (7g)
Flower
>10
>10
>10
1
3
-15.8%
Swamp Water Fumez (7g)
Flower
>10
>10
>10
>10
4
Offendo (7g)
Flower
2
4
>10
>10
5
Melted Strawberries (14g)
Flower
>10
>10
>10
>10
6
Frozen Paloma Distillate Cartridge (1g)
Vapor Pens
>10
>10
>10
8
7
+51.4%
GMO Distillate Cartridge (1g)
Vapor Pens
>10
>10
>10
>10
8
Superboof (7g)
Flower
>10
>10
>10
>10
9
Tropicanna Cookies Cured Resin Diamonds & Sauce (1g)
Concentrates
>10
>10
>10
>10
10
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Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.

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