Market Insights Snapshot
Looking at the performance of Elysium Fields in Oregon, we can observe a significant upward trend in their rankings across various categories from August to November 2023. In the Concentrates category, the brand improved from a rank of 38 in August to 29 in November, indicating a solid increase in their market presence. Similarly, in the Vapor Pens category, Elysium Fields moved from a rank of 33 to 25 during the same period, showcasing an impressive growth trajectory. However, it's worth noting that the brand did not make it to the top 20 in these categories, suggesting room for further improvement.
On the other hand, Elysium Fields demonstrated consistent performance in the Pre-Roll and Tincture & Sublingual categories, maintaining a position within the top 30 brands in Oregon. Particularly in the Tincture & Sublingual category, the brand managed to improve its ranking from 18 in August to 15 in November. Despite the absence of raw sales details, these ranking movements imply a positive trend in consumer preference and market demand for Elysium Fields products in these categories. However, as the brand is yet to break into the top 10, there are still opportunities for growth and expansion in the competitive Oregon market.
Elysium Fields, a brand in the Vapor Pens category in Oregon, has shown a consistent upward trend in its ranking from August to November 2023, moving from 33rd to 25th place. This improvement in rank, however, still places it below some of its key competitors. Hush, for instance, despite a fluctuating rank, has consistently stayed within the top 20 brands, peaking at 13th place in October. Piff Stixs also maintains a stronger position, although it has seen a slight decline from 15th to 21st place over the same period. Dr. Jolly's and Bobsled Extracts have had a more volatile journey, with both brands falling out of the top 20 in November. In terms of sales, Elysium Fields has seen a steady increase, suggesting a growing consumer base, but it remains lower than its competitors, indicating room for growth and increased market share.
In November 2023, the top-performing product from Elysium Fields was the 'Strain Variety Pre-Roll 5-Pack (5g)', maintaining its position from previous months with a notable sales figure of 4207 units. The 'Wappa Wedding Pre-Roll (1g)' moved up to second place, showing a significant increase from its fourth-place ranking in October. The 'Pennywise Kush Pre-Roll (1g)' entered the top five for the first time, taking third place. The 'Three Fingered Jack Pre-Roll (1g)' also made its debut in the top five, ranking fourth. 'Oregon Mints Pre-Roll (1g)', previously third in October, dropped to fifth place in November.