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Apr-2025
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Overview
Market Insights Snapshot
In the state of Oregon, Elysium Fields has shown varied performance across different cannabis product categories. In the Concentrates category, the brand maintained a relatively stable presence, with rankings hovering around the low twenties. Despite not breaking into the top 20, the sales figures indicate a positive trend, culminating in a notable increase by April 2025. This suggests a steady consumer interest and potential for growth in this segment. Conversely, the Vapor Pens category saw Elysium Fields holding steady at the 21st position for four consecutive months, indicating a consistent market share but also highlighting a potential area for strategic improvement to climb higher in the rankings.
On the other hand, the Pre-Roll category in Oregon presents a more dynamic picture for Elysium Fields. Starting from a 24th place in January 2025, the brand made significant strides to reach the 13th position by April. This upward momentum is reflected in the sales data, which shows a sharp increase, particularly from March to April. This category's performance suggests an effective market strategy or a favorable consumer trend that the brand has capitalized on. However, the absence of Elysium Fields from the top 30 in other states or provinces could indicate potential areas for expansion or a need to bolster their competitive strategies in different markets.
Competitive Landscape
In the competitive landscape of vapor pens in Oregon, Elysium Fields consistently held the 21st rank from January to April 2025, indicating a stable yet stagnant position in the market. Despite a slight fluctuation in sales, with a peak in March, Elysium Fields did not break into the top 20, suggesting room for growth. In contrast, Private Stash showed a positive trajectory, climbing from 22nd to 18th place, driven by a consistent increase in sales. Similarly, Feel Goods maintained a competitive edge, fluctuating around the 19th and 20th positions, with a notable sales spike in March. Meanwhile, Punch Bowl and Loot Bar experienced more volatility, with ranks varying significantly, yet neither managed to surpass Elysium Fields consistently. This analysis highlights the need for Elysium Fields to innovate or enhance its marketing strategies to improve its rank and capture a larger market share in Oregon's vapor pen category.
Notable Products
In April 2025, the top-performing product for Elysium Fields was the Champaya Pre-Roll (1g), climbing to the number one spot with a notable sales figure of 6110 units. The Hawaiian Durban Pie Pre-Roll (1g) followed closely in second place, maintaining its strong performance from the previous month where it was ranked first. Deadhead OG Pre-Roll (1g) secured the third position, consistent with its previous ranking in February. Strawberry Guava Pre-Roll (1g) moved down to fourth place from its initial top position in January. Blueberry Banana Muffin Pre-Roll (1g) entered the rankings for the first time in April, taking the fifth spot.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
