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Aug-2025
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Overview
Market Insights Snapshot
EvoLab's performance in the Colorado market has shown some variability, particularly in the Vapor Pens category. In May 2025, EvoLab ranked 28th, but by July, they had fallen out of the top 30, only to recover slightly in August, ranking 30th. This fluctuation suggests a competitive landscape or potential shifts in consumer preferences. Despite these ranking changes, EvoLab's sales in Colorado for Vapor Pens have seen a decline, with a notable drop from $223,519 in May to $204,283 in August. This trend may indicate challenges in maintaining market share or the impact of new entrants in the category.
In contrast, EvoLab's presence in the Illinois market for Pre-Rolls is less prominent, as they did not make it into the top 30 rankings from May through August 2025. This suggests that EvoLab is struggling to gain traction or visibility in Illinois' competitive Pre-Roll market. Meanwhile, in Nevada, EvoLab's performance in the Flower category has been relatively stable, maintaining a rank in the 90s over the same period. While this consistency is noteworthy, it also highlights the brand's challenges in breaking into higher ranks within the Nevada market.
Competitive Landscape
In the competitive landscape of vapor pens in Colorado, EvoLab has faced notable fluctuations in its market position from May to August 2025. Initially ranked 28th in May, EvoLab's rank dropped to 39th by July before recovering slightly to 30th in August. This volatility contrasts with competitors like Lazercat Cannabis, which improved its rank from 37th in May to 25th in July, although it fell back to 31st in August. Bakked demonstrated a more consistent upward trend, moving from 33rd to 28th place over the same period. Meanwhile, Oil maintained a relatively stable position, hovering around the mid-to-high 20s. EvoLab's sales figures mirrored its rank changes, with a notable dip in July, reflecting the challenges it faces in maintaining a competitive edge amidst dynamic market shifts. These insights highlight the importance for EvoLab to strategize effectively to regain and sustain a stronger market position in the Colorado vapor pen category.
Notable Products
In August 2025, EvoLab's top-performing product was Colors - White Cherry Co2 Disposable (1g) in the Vapor Pens category, achieving the number one rank with impressive sales of 923 units. This product showed remarkable improvement from its third-place ranking in May and fourth in June. Following closely was Colors - Blueberry CO2 Disposable (1g), which climbed to second place from its fifth position in July. Colors - Strawberry Lemonade BDT Distillate Disposable (1g) held steady in third place, maintaining its presence among the top three since May. Colors - Sour Peach Co2 Disposable (1g) remained consistent at fourth place since July, while Colors - Cherry Lime Distillate Disposable (1g) re-entered the rankings in fifth place after being unranked in the previous months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
