.svg){kind=small}
Apr-2024
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
In the competitive landscape of vapor pens, EvoLab has shown varied performance across different states. In Colorado, the brand maintained a strong presence in the top 30 from January to April 2024, though it experienced a gradual decline in rankings from 14th in January to 25th in April. This decline is noteworthy, especially considering the drop in sales from January's high of $552,399 to $403,976 in April, indicating a potential shift in consumer preference or increased competition. Conversely, in Arizona, EvoLab struggled to break into the top 30 until February and March, where it ranked 56th and 55th, respectively. The absence from the top 30 in January and the lack of data for April suggest challenges in gaining a strong foothold in the Arizona market.
Meanwhile, in Maryland, EvoLab's performance presents a different narrative. The brand secured a spot in the top 40 from January to March, peaking at 33rd in January, and showing slight fluctuations in the following months. The rankings in Maryland, though not as high as in Colorado, indicate a consistent presence in a less volatile market compared to Arizona. The sales drop from $59,343 in January to $27,037 in February, followed by a minor recovery in March, suggests that while EvoLab has visibility in Maryland, it may be facing challenges in sustaining its sales momentum. This mixed performance across states highlights the importance of market-specific strategies for cannabis brands and underscores the dynamic nature of consumer preferences and competitive landscapes in the vapor pen category.
Competitive Landscape
In the competitive landscape of the Vapor Pens category in Colorado, EvoLab has experienced a notable shift in its market position over the first four months of 2024. Initially ranked 14th in January, EvoLab saw a gradual decline in rank, moving down to 20th in February and March, before slipping further to 25th in April. This trend is indicative of increasing competition within the market, particularly from brands like Tastebudz, which climbed closer to EvoLab's position, moving from a rank outside the top 20 in January to 24th by April. Meanwhile, Next1 Labs LLC showed significant improvement, jumping from 26th to 23rd place, and Dablogic, despite starting from a lower rank, ended up just one position behind EvoLab by April. Goldwater Extracts also displayed volatility, but remained competitive, finishing just two spots behind EvoLab in April. This dynamic suggests that EvoLab is facing stiff competition, not only from brands improving their market share but also from new entrants and those making significant gains in sales and rank, underscoring the importance of innovation and market adaptation to maintain or improve its standing in the competitive Colorado vapor pens market.
Notable Products
In April 2024, EvoLab's top-performing product was Colors - White Cherry Co2 Disposable (1g) within the Vapor Pens category, maintaining its leading position from previous months with a sales figure of 1671 units. Following closely was Colors - Sweet Melon BDT Distillate Disposable (1g), also in the Vapor Pens category, which ranked second after being the top seller in March. The third spot was secured by Colors - Blueberry CO2 Disposable (1g), consistent in its position from the previous month. Notably, Chroma Color - Watermelon Co2 Disposable (1g) showed a significant improvement, moving up to the fourth rank in April after being fifth in February, indicating a growing consumer preference. The Blueberry Distillate Disposable (1g) rounded out the top five, showcasing the overall dominance of Vapor Pens in EvoLab's product lineup.
Top Selling Cannabis Brands
