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Apr-2025
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Overview
Market Insights Snapshot
Snickle Fritz has shown varied performance across different categories in Washington. In the Concentrates category, the brand has seen a gradual decline in its ranking from 7th in January 2025 to 10th by April 2025. This downward trend is accompanied by a decrease in sales, which may suggest competitive pressures or shifting consumer preferences. In contrast, the brand's presence in the Flower category has improved slightly, moving from outside the top 30 to 28th place by April 2025. This improvement, although modest, indicates a potential area of growth or increased consumer interest in Snickle Fritz's flower offerings.
In the Vapor Pens category, Snickle Fritz has maintained a stable position, consistently ranking 8th from February through April 2025. This stability suggests a strong foothold in the vapor pens market within Washington, despite fluctuations in sales figures. However, the brand's performance in the Pre-Roll category shows that it did not make it into the top 30 until March, with a rank of 94, which slightly improved to 92 by April. This late entry and low ranking in Pre-Rolls might indicate a need for strategic adjustments or marketing efforts to enhance their visibility and competitiveness in this segment. The data suggests that while Snickle Fritz has areas of strength, there are also opportunities for improvement and expansion across different product categories.
Competitive Landscape
In the competitive landscape of vapor pens in Washington, Snickle Fritz has shown a consistent performance, maintaining its rank at 8th place from February to April 2025, after a slight improvement from 9th place in January. This stability in ranking is notable given the fluctuations experienced by other brands. For instance, Dabstract has seen a decline, moving from 8th to 10th place over the same period, which could indicate a potential opportunity for Snickle Fritz to capture more market share. Meanwhile, EZ Vape has consistently held the 7th position, suggesting a stable competitor just ahead of Snickle Fritz. Interestingly, Ooowee has shown significant improvement, climbing from 13th to 9th place, which could pose a future threat if this upward trend continues. Despite these dynamics, Snickle Fritz's sales have shown a positive trajectory, with a notable increase from January to April, indicating strong consumer demand and effective market strategies. This analysis highlights the importance of monitoring competitive movements and leveraging sales momentum to potentially improve Snickle Fritz's market position in the coming months.
Notable Products
In April 2025, the top-performing product for Snickle Fritz was Slurricane Distillate Cartridge (1g) in the Vapor Pens category, which rose from third place in March to first place with sales of 9538. Biscotti Distillate Cartridge (1g) dropped to second place for the first time in four months, indicating a notable shift in consumer preference. Hawaiian Zkittlez Distillate Cartridge (1g) maintained its upward trajectory, climbing from fifth to third place. Tropical Slushie Distillate Cartridge (1g) remained consistent in fourth place, showing stable demand. Trainwreck Distillate Cartridge (1g) entered the rankings at fifth place, suggesting a positive reception among customers.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
