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Oct-2025
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Overview
Market Insights Snapshot
In the Colorado market, Fat Grams has shown a dynamic performance across different product categories. For Concentrates, the brand has hovered around the middle of the top 20, starting at rank 16 in July 2025 and experiencing slight fluctuations, ending at rank 17 in October 2025. This indicates a relatively stable presence in the Concentrates category, although there is a slight downward trend. Their sales figures in this category saw a decline from August to October, which could suggest increased competition or shifting consumer preferences. The Vapor Pens category paints a different picture, where Fat Grams did not make it into the top 30, indicating either a gap in market penetration or strong competition from other brands in this segment.
Interestingly, Fat Grams' performance in Vapor Pens is more volatile, with rankings ranging from 50 in August to 55 in October, never breaking into the top 30. This could be indicative of a more competitive landscape or a need for strategic adjustments in this category. Despite the lower rankings, the sales figures show a slight increase from September to October, suggesting potential for growth if the brand can capitalize on emerging trends or consumer demands. Observing these movements, it becomes clear that while Fat Grams maintains a foothold in Concentrates, there is room for growth and improvement in the Vapor Pens category, especially if the brand aims to secure a stronger position in the Colorado market.
Competitive Landscape
In the competitive landscape of the Colorado concentrates market, Fat Grams has experienced notable fluctuations in its ranking over recent months. While it held a strong position at 13th place in August 2025, it slipped to 17th by October 2025. This decline coincides with a decrease in sales, suggesting potential challenges in maintaining market share. Meanwhile, Colorado's Best Dabs (CBD) showed resilience by climbing from 21st in September to 15th in October, indicating a successful strategy in capturing consumer interest. Similarly, Nuhi maintained a steady rank at 16th, reflecting consistent performance. TFC (The Flower Collective LTD) and The Greenery Hash Factory also demonstrated competitive dynamics, with TFC improving from 22nd to 18th, while The Greenery Hash Factory held its ground at 19th. These shifts highlight the competitive pressure Fat Grams faces, emphasizing the need for strategic adjustments to regain its upward trajectory in this vibrant market.
Notable Products
In October 2025, Don Mega Wax (2g) emerged as the top-performing product for Fat Grams, achieving the number one rank with notable sales of 613 units. White Fluff Live Resin (2g) secured the second position, followed closely by Mousse Torte Infused Pre-Roll (1g) in third place. Thirst Trap Wax (2g) and Don Mega Wax (4g) rounded out the top five, ranking fourth and fifth, respectively. This marks a significant debut for these products as they were not ranked in the previous months, indicating a strong market entry or seasonal demand. The Concentrates category dominated the top ranks, showcasing a shift in consumer preference towards these products in October.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
