.svg){kind=small}
Aug-2025
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
Firebrand Infusions has shown a notable upward trajectory in the Vapor Pens category within Ohio. Starting from a rank of 50 in May 2025, the brand made a significant leap to rank 26 by June and maintained this position in July, before advancing to rank 20 in August. This consistent improvement highlights a growing consumer demand and market presence in Ohio. The brand's sales figures in this category have also seen a substantial increase, with a jump from $64,876 in May to $330,254 by August, which underscores their strengthening foothold in the market.
While Firebrand Infusions has made impressive strides in Ohio, the absence of rankings in other states or provinces indicates that the brand has not yet broken into the top 30 in those regions. This could be seen as a potential area for growth or a challenge depending on the brand's strategic goals. The focus on Ohio might be a deliberate strategy to consolidate their market share in a single state before expanding further. Understanding the dynamics in other states could provide insights into potential opportunities or barriers the brand may face as they look to replicate Ohio's success elsewhere.
Competitive Landscape
In the competitive landscape of vapor pens in Ohio, Firebrand Infusions has demonstrated a remarkable upward trajectory in recent months. Starting from a rank of 50 in May 2025, Firebrand Infusions has climbed to the 20th position by August 2025, indicating a significant improvement in market presence and sales performance. This upward movement is particularly notable when compared to competitors like Neighborgoods, which experienced a decline from the 11th to the 22nd position over the same period. Meanwhile, Firelands Scientific and (the) Essence have maintained relatively stable rankings, albeit slightly below Firebrand Infusions' latest position. The Botanist, although not in the top 20, has shown a steady sales increase, suggesting potential future competition. Firebrand Infusions' rapid ascent in rank and sales signals a growing consumer preference and brand strength within the Ohio vapor pen market, positioning it as a formidable competitor against established brands.
Notable Products
In August 2025, the top-performing product from Firebrand Infusions was the Northern Lights Distillate Cartridge (1g) in the Vapor Pens category, securing the number one rank with sales of 2874 units. GG #4 Distillate Cartridge (1g) maintained its second-place position from July, reflecting consistent popularity with sales increasing to 2173 units. Durban Poison Distillate Cartridge (1g), which had previously held the number one spot in June, ranked third in August with continued strong sales. Funky Monkey Distillate Cartridge (1g) re-entered the rankings at fourth place after not being ranked in June and July, while Tiger's Blood Distillate Cartridge (1g) rounded out the top five, showing a steady climb from its previous fourth-place rank in May. Overall, the Vapor Pens category showed dynamic shifts in rankings over the months, with notable increases in sales figures.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
