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Sep-2026
Sales
Trend
6-Month
Product Count
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Avg Price
YoY Sales Change
YoY Price Change
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HillFire is stocked at 94 licensed dispensaries across Ohio and West Virginia, 72 of them in Ohio, with the deepest coverage in Columbus, Cincinnati, Athens, Cleveland, and Dayton. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
HillFire concentrated 44.54% of September 2026 sales in Flower with 450.35% year-over-year growth and 7.21% month-over-month, while Vapor Pens held 42.87% share with 88.72% year-over-year and 19.50% month-over-month gains; Pre-Roll comprised 12.59% share with 336.53% year-over-year but a -14.57% month-over-month decline. The average price fell 5.77% year-over-year to $22.55 as Flower’s average price sat at 28.06 and Vapor Pens at 24.34, indicating mix-driven unit expansion rather than price-led growth; in Ohio Flower ranked 27th, implying room to convert share despite a 196.80% brand-level year-over-year sales increase.
The mix shift toward Flower and Vapor Pens—together 87.41% share alongside 7.21% and 19.50% month-over-month gains respectively—paired with a -14.57% month-over-month contraction in Pre-Roll suggests HillFire’s near-term positioning leans into higher-velocity inhalables where price elasticity supports volume after a 5.77% price decline. With Flower’s 450.35% year-over-year surge but a 27 rank in Ohio, the pattern implies HillFire’s competitive edge is volume-led in core inhalables rather than premium-priced niches, and that incremental rank gains will likely come from sustaining Vapor Pens’ 19.50% month-over-month cadence while stabilizing Pre-Roll to prevent dilution of overall category breadth.
Competitive Landscape
HillFire sits at rank #27 in OH Flower for September 2026, improving 22 positions year over year from #49 while slipping 3 spots since June 2026 from #24, and it remains below its April 2026 peak at #23; this contrasts with Klutch Cannabis moving to #1 from #13 year over year alongside a 162.4% sales lift, and Northwoods Cannabis leaping to #5 from #76 with a 105,837.8% surge, indicating HillFire’s YoY ascent is real but its recent quarter slippage and failure to reclaim April 2026’s #23 signal a mid-tier position that risks ceding share to faster-climbing leaders.
Notable Products
HillFire's Watermelon Rift Pre-Roll (1g) posted the steepest movement in September 2026 with a -56.6% month-over-month drop and fell to rank 4, implying a sharp pullback in Pre-Roll velocity while Vapor Pens concentrated share near the top three ranks. In contrast, Brunch Punch Distillate Disposable (1g) rose 45.7% MoM to rank 2 while Brunch Punch Distillate Cartridge (1g) held rank 1, indicating Vapor Pens now anchor positions 1, 2, and 3/10 within the top ten. Four of the top ten are Vapor Pens and three are Flower SKUs, and the skew toward Vapor Pens at ranks 1, 2, 8, 9, and 10 alongside a single raw-dollar standout at $80,959 suggests margin focus shifting toward inhalables with faster repeat purchase cycles. The pattern implies HillFire is tilting its commercial mix toward Vapor Pens leadership while allowing Pre-Rolls to recede as a secondary volume play.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
