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Oct-2025
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Overview
Market Insights Snapshot
IO Extracts has shown a consistent performance in the Arizona market, particularly in the Concentrates category. Over the last few months, the brand has maintained a steady rank of 6th place from September to October 2025, indicating a stable presence in this competitive segment. Despite a dip in sales from July to September, there was a notable recovery in October, suggesting a potential rebound or successful strategic adjustments. However, it is important to note that IO Extracts did not break into the top 5, which could be a target for future growth in Arizona's Concentrates market.
In the Vapor Pens category within Arizona, IO Extracts has been hovering around the 14th and 15th positions over the past four months. This consistent ranking reflects a certain level of stability, though it also highlights the challenge of climbing higher in the ranks. The sales figures show a gradual decline from July to October 2025, which might be a point of concern for the brand as it seeks to enhance its market share. Not being able to secure a spot in the top 10 could indicate either strong competition or a need for IO Extracts to innovate or adjust its strategies in the Vapor Pens category.
Competitive Landscape
In the competitive landscape of vapor pens in Arizona, IO Extracts has been navigating a challenging market with fluctuating rankings over the past few months. As of October 2025, IO Extracts holds the 14th position, showing a slight improvement from 15th in the previous two months. Despite this, they remain behind Mohave Cannabis Co. and Grow Sciences, which consistently rank higher, with Mohave Cannabis Co. maintaining a stable position around 12th and 13th. Notably, Fenix has experienced more volatility, dropping from 12th to 15th, which could present an opportunity for IO Extracts to capture market share if they can capitalize on Fenix's decline. Meanwhile, GRAS Cannabis remains a close competitor, consistently ranking just below IO Extracts. The sales trends indicate a competitive market with IO Extracts needing strategic initiatives to boost their rank and sales, especially as the market leaders maintain a significant lead.
Notable Products
In October 2025, Super Boof Shatter (1g) emerged as the top-performing product for IO Extracts, ranking first in the Concentrates category with notable sales reaching 896 units. Pineapple Express Distillate Cartridge (1g) climbed to the second position in Vapor Pens, showing a consistent upward trend from fourth in July and fourth in September, achieving sales of 794 units. Granddaddy Purple Distillate Cartridge (1g) secured the third rank, maintaining a strong presence in the top three despite not ranking in September, with sales close to its previous high. Sour Diesel Distillate Cartridge (1g), which led in September, fell to fourth place in October, indicating a shift in consumer preference. Blueberry Cookies Distillate Cartridge (1g) entered the rankings at fifth place, marking its debut in the top five for the Vapor Pens category.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
