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Aug-2025
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Overview
Market Insights Snapshot
In the Arizona cannabis market, IO Extracts has shown a consistent presence in the Concentrates category, maintaining a solid position within the top 10 brands. From May to August 2025, the brand's rank fluctuated slightly between 6th and 7th place, indicating a stable performance despite some minor shifts in sales figures. This stability suggests a strong foothold in the Concentrates market, where consumer loyalty or product consistency might be playing a significant role. However, it's noteworthy that while the brand holds a respectable rank, the sales figures have seen a downward trend from May to July, with a slight recovery in August, which could imply seasonal variations or competitive pressures affecting consumer demand.
Meanwhile, in the Vapor Pens category within Arizona, IO Extracts has experienced a more dynamic movement, ranking between 12th and 14th place from May to August 2025. This indicates a more competitive landscape where the brand is close to dropping out of the top 15, suggesting potential challenges in maintaining market share. The sales figures in this category have decreased significantly from May to July, with a slight uptick in August, which could be attributed to strategic adjustments or promotional efforts. The brand's ability to regain some ground in August might hint at successful interventions or shifts in consumer preferences that benefited IO Extracts. However, the absence of a top 10 ranking here highlights an area of potential growth or a need for strategic focus.
Competitive Landscape
In the competitive landscape of Arizona's vapor pen market, IO Extracts has experienced a dynamic shift in rankings over the summer of 2025. Starting in May, IO Extracts held the 12th position, maintaining this rank through June before slipping to 14th in July and slightly recovering to 13th in August. This fluctuation contrasts with the steady rise of Mohave Cannabis Co., which climbed from 18th to 11th, and Grow Sciences, which improved from 17th to 12th over the same period. Meanwhile, Session Premium Cannabis (AZ) started strong in 11th place but fell to 14th by August, indicating a potential opportunity for IO Extracts to capitalize on their decline. Despite the rank changes, IO Extracts' sales showed resilience, particularly in August, suggesting a potential for recovery and growth if strategic adjustments are made to counteract the competitive pressures from rising brands like Mohave Cannabis Co. and Grow Sciences.
Notable Products
In August 2025, the Granddaddy Purple Distillate Cartridge (1g) emerged as the top-performing product for IO Extracts, achieving the number one rank with sales reaching 1066 units. This product notably climbed from second place in July 2025, indicating a positive upward trend. The Pineapple Express Distillate Cartridge (1g) followed closely behind, securing the second position, which marked a recovery from its fourth-place ranking in July. The Banana Cream Pop Shatter (1g) made its debut in the rankings, capturing the third spot for concentrates. Meanwhile, the Sour Diesel Distillate Cartridge (1g) maintained a steady presence in the top five, albeit dropping to fourth place from its previous third-place ranking in July.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
