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Apr-2025
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Overview
Market Insights Snapshot
IO Extracts has shown a consistent performance in the Arizona market, particularly in the Concentrates category. Starting the year with a strong third place in January 2025, the brand experienced a slight dip to fifth by February and maintained a steady position through April. This movement suggests a competitive landscape where IO Extracts remains a significant player despite fluctuations. The brand's ability to stay within the top five reflects its resilience and potential consumer loyalty within this category. Notably, the sales figures aligned with these rankings indicate a slight decrease from January to April, hinting at possible seasonal trends or market dynamics affecting consumer behavior.
In the Vapor Pens category within Arizona, IO Extracts displayed remarkable consistency, holding the 11th position across all four months from January to April 2025. This stability is noteworthy, especially in a highly competitive segment where many brands struggle to maintain their rankings. Despite not breaking into the top ten, the consistent ranking suggests a solid customer base and steady demand for their products. The sales data for Vapor Pens shows a slight fluctuation but remains robust, indicating a stable market presence. The absence of IO Extracts in the top 30 in other states or categories points to opportunities for expansion or areas where the brand may need to enhance its strategies to capture a broader market share.
Competitive Landscape
In the competitive landscape of vapor pens in Arizona, IO Extracts has maintained a consistent rank of 11th from January to April 2025. This stability indicates a steady presence in the market, although it trails behind competitors such as iLava and Canamo, which have secured higher ranks at 9th and 10th respectively. Notably, iLava has consistently held the 9th position, showcasing its strong market performance. Meanwhile, Flav has shown significant improvement, climbing from 17th in January to 12th by February and maintaining that rank through April, which could pose a potential threat to IO Extracts if this upward trend continues. Despite these challenges, IO Extracts' sales figures have remained relatively stable, suggesting a loyal customer base that could be leveraged for future growth strategies.
Notable Products
In April 2025, the top-performing product for IO Extracts was the Sour Diesel Distillate Cartridge (1g) from the Vapor Pens category, achieving the number one rank with sales of 1512 units. The Exotic Orange Apricot Distillate Disposable (1g) climbed to second place, maintaining strong sales performance. The Pineapple Express Distillate Cartridge (1g) dropped to third place, despite previously holding the top spot in March. Lemon Haze Distillate Disposable (1g) saw a decline, moving from first in January and February to fourth in April. The iO Extracts x Feno - ZKZ Shatter (1g) entered the rankings at fifth place, highlighting a new addition to the top products list.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
