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Apr-2025
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Overview
Market Insights Snapshot
In the state of Oregon, Focus North has shown a dynamic performance across different cannabis categories. In the Concentrates category, the brand experienced fluctuations in its rankings, moving from the 10th position in January 2025 to 20th by April 2025. This downward trend was accompanied by a decline in sales, with a notable decrease from January to February, followed by a slight recovery in March before dropping again in April. In contrast, the Flower category demonstrated a more stable performance, maintaining a consistent 16th ranking from February through April, with a significant sales increase in April, indicating a potential area of strength for the brand.
On the other hand, Focus North's presence in the Pre-Roll category reflects a challenging landscape, as the brand did not rank within the top 30, moving progressively lower from 37th in January to 69th by April. This decline is mirrored in the sales figures, which show a steady decrease over the months. Meanwhile, the Vapor Pens category saw Focus North struggling to establish a strong foothold, with rankings that did not consistently place them in the top 30, except for a brief appearance in January. Despite these challenges, the brand's overall performance in Oregon highlights areas for potential growth and improvement, particularly in the Flower category where they have shown resilience and upward sales momentum.
Competitive Landscape
In the competitive landscape of the Oregon flower category, Focus North has maintained a consistent rank of 16th from February to April 2025, demonstrating stability amidst fluctuating market dynamics. Notably, Self Made Farm showed a significant leap from 23rd to 14th place in April, indicating a potential upward trend that could pose a challenge to Focus North's position. Meanwhile, Eugreen Farms and Otis Garden experienced a decline in their rankings, with Eugreen Farms dropping from 7th in January to 17th in April, and Otis Garden falling from 3rd to 15th over the same period. This shift suggests that while Focus North's sales have been relatively stable, competitors are experiencing more volatility, which could either create opportunities for Focus North to climb the ranks or necessitate strategic adjustments to maintain its current standing.
Notable Products
In April 2025, Focus North's top-performing product was Sherb Cocktail (Bulk) in the Flower category, achieving the number one rank with notable sales of 1267 units. Pot Roast (Bulk) held a steady performance, climbing from third place in March to second place in April with 1119 units sold. Colorado Sunshine (Bulk) dropped to the third position after leading in February and ranking second in March. Fatso (Bulk) made its debut in the rankings at fourth place with 731 units sold. Runtz (Bulk), which was previously unranked in February and March, reappeared in fourth place, tying with Fatso (Bulk) in April.
```Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
