Market Insights Snapshot
Revolution Cannabis has shown an interesting performance in the Illinois market across various categories. In the Concentrates category, the brand has seen a slight decline in ranking from 2nd place in July and August 2023 to 5th place in October 2023. This could possibly indicate increased competition in the market. On the other hand, in the Edibles category, the brand has shown a significant improvement, jumping from 26th place in July to 14th place in October. This demonstrates a positive trend and potential growth opportunity for the brand in the Edibles market.
In the Flower and Pre-Roll categories, Revolution Cannabis has maintained a fairly steady position within the top 10 brands in Illinois. However, in the Vapor Pens category, there has been a slight downward trend from 11th to 16th place over the same period. Over in Missouri, the brand's performance in the Flower category has not been as strong, with rankings outside the top 20. This could indicate a need for the brand to reassess its strategy in this market. Overall, the data suggests that Revolution Cannabis has a strong presence in Illinois, with potential areas for growth and improvement.
Competitive Landscape
Revolution Cannabis, a prominent brand in the Illinois flower market, has seen some fluctuations in its ranking over the period from July to October 2023. Despite a promising rise from 8th place in July and August to 6th in September, the brand slipped back to 8th in October. This indicates a highly competitive market, with brands such as Simply Herb and Bedford Grow consistently ranking higher. Notably, Aeriz and FloraCal Farms have shown similar fluctuations, suggesting that these brands are key competitors for Revolution Cannabis. While sales data is not provided, the changes in rank suggest a dynamic market with opportunities for growth and advancement. It's worth noting that the absence of a rank for any month indicates that the brand did not make it into the top 20 for that month, underscoring the competitiveness of the Illinois flower market.
Notable Products
In October 2023, Revolution Cannabis's top-performing product was 'Manzano (3.5g)' from the Flower category, reclaiming its position from July after dropping to fourth place in August. In second place was 'Hawaiian Crown (3.5g)', also from the Flower category, maintaining a strong performance from the previous months. A new entrant to the top five was 'Sativa Super Freedom Fudgie (100mg)' from the Edible category, debuting in third place. 'Purple Monarch (3.5g)', another Flower category product, slipped from third place in September to fourth place in October. Lastly, 'Revlato 41 (3.5g)' slid from first place in August to fifth place in October, with a sales figure of 2389 units.