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Sep-2025
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Overview
Market Insights Snapshot
Revolution Cannabis has shown varied performance across different product categories in Illinois. In the Concentrates category, the brand has maintained a strong presence, consistently ranking within the top 6 brands over the past few months, though it experienced a slight dip from 4th to 5th place in September. This suggests a competitive but stable position in this category. Meanwhile, in the Flower category, Revolution Cannabis has managed to improve its standing slightly, moving from 17th to 15th place in August before settling at 16th in September. This indicates moderate growth and a resilient performance in a highly competitive market.
In contrast, Revolution Cannabis' performance in the Edible category in Illinois has shown a positive trend, with a notable climb from 42nd place in June to just outside the top 30 by September. This upward movement could signify increasing consumer interest and acceptance of their edibles. However, the brand's ranking in the Vapor Pens category fluctuated, peaking at 20th in August before dropping to 25th in September, suggesting some volatility in consumer preferences or competitive pressures. Additionally, their position in the Pre-Roll category has been relatively stable, though they experienced a slight decline from 14th to 16th place by September, indicating potential challenges in maintaining market share in this segment.
Competitive Landscape
In the competitive landscape of the Illinois flower category, Revolution Cannabis has shown a dynamic performance from June to September 2025. Despite a challenging market, Revolution Cannabis improved its rank from 17th in June and July to 15th in August, before slightly dropping to 16th in September. This fluctuation highlights a competitive pressure from brands like Island, which maintained a consistent presence within the top 20, and Savvy, which experienced a notable decline from 7th in June to 15th in September. Meanwhile, UpNorth Humboldt and Find. have shown steady improvements, indicating a competitive push that Revolution Cannabis must navigate. The data suggests that while Revolution Cannabis is holding its ground, strategic adjustments could be necessary to enhance its competitive edge and capitalize on the market's evolving dynamics.
Notable Products
In September 2025, the top-performing product for Revolution Cannabis was Sativa Super Freedom Fudgie (100mg) in the Edible category, climbing to the number one spot with impressive sales of 1814 units. Indica Mango Super Goobie (100mg) made a notable debut at second place in the same category. Space Papi Pre-Roll 5-Pack (2.5g) secured the third position, indicating a strong presence in the Pre-Roll category. Cookies and Cream Pre-Roll (1g) followed closely in fourth place, while Blueberry Clementine Live Resin Budder (1g) ranked fifth in the Concentrates category. Compared to previous months, Sativa Super Freedom Fudgie showed a significant rise from second place in August, demonstrating strong growth and consumer demand.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
