Market Insights Snapshot
Genesis Bioceuticals has been performing notably across different categories in Arizona. In the Concentrates category, the brand managed to maintain its position in the top 20 for four consecutive months from July to October 2023. However, there was a slight downward trend as it moved from rank 16 in July and August to 19 in October. This is indicative of increased competition in this category. On the bright side, sales in August showed a significant increase compared to July, but this momentum was not sustained in the following months.
When it comes to the Flower category, Genesis Bioceuticals did not make it to the top 20 in the state. This might be a point of concern, but it's worth noting that the brand improved its ranking from 35 in September to 29 in October 2023, suggesting a potential upward trajectory. In the Pre-Roll category, the brand's performance was somewhat stable but still outside the top 20. The rankings fluctuated slightly between 29 and 36 over the four-month period. Despite this, there was a noticeable uptick in sales in August, hinting at the brand's resilience and potential for growth in this category.
In the Arizona Flower market, Genesis Bioceuticals has seen a fluctuating performance over the months of July to October 2023. While it was not in the top 20 brands in July and August, it made a significant leap to the 29th position in October. This indicates a potential upward trend for the brand. In comparison, UpNorth Humboldt has seen a slight improvement in rank but remains outside the top 20. Old Pal had a brief stint in the top 20 in August, but has since fallen back. Curaleaf has seen a steady decline, dropping from the top 20 in July to 33rd in October. Find. has also seen a significant drop, from 15th in July to 28th in October. These trends suggest that while Genesis Bioceuticals has had a slower start, it may be on an upward trajectory compared to its competitors.
In October 2023, Genesis Bioceuticals' top-performing product was 'Gelato #41 (1g)' from the Flower category, with a total of 1032 units sold. The second best-seller was 'Dillinger (1g)', another Flower category product, followed by 'Strawberries n Cream XL (4.5g)' in third place. Interestingly, 'Tropical Sleigh Ride Pre-Roll (1g)' dropped two places from second in September to fourth in October. Meanwhile, 'Grape Illusion Pre-Roll (1g)' maintained its fifth position from July, showing consistent performance over time.