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Oct-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
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Good Vibes is stocked at 225 licensed dispensaries across Massachusetts, Illinois, and 5 other states, 174 of them in Massachusetts, with the deepest coverage in Boston, Worcester, Brockton, Pittsfield, and Springfield. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
Good Vibes concentrated 94.70% of October 2026 sales in Vapor Pens, up 8.26% month over month and 17.25% year over year, while Pre-Roll held 5.24% share with a 5.52% MoM lift but a 24.52% YoY decline; the average price fell 6.45% YoY to $34.49. Within Vapor Pens, the category’s share dominance alongside a positive YoY/MoM combo contrasts with Pre-Roll’s negative YoY despite MoM recovery, implying a portfolio anchored to one expanding category that is benefiting from tactical pricing and mix shifts. The thesis is that October 2026 performance was driven by intensified focus on Vapor Pens with price elasticity aiding volume, while Pre-Roll functions as a minor, volatility-prone adjunct.
In Illinois Vapor Pens, Good Vibes ranked 34th in October 2026, a mid-pack position that pairs with a 17.25% YoY gain and 8.26% MoM lift in its core category, whereas the 24.52% YoY decline in Pre-Roll signals limited traction outside the lead segment. With 94.70% category share concentration and a 6.45% YoY price decrease, the brand’s positioning tilts toward share defense via price and assortment depth in Vapor Pens rather than breadth expansion, implying that near-term growth will likely come from deepening penetration and trading consumers within Vapor Pens rather than materially scaling Pre-Roll.
Competitive Landscape
Good Vibes sits at rank #34 in IL Vapor Pens for October 2026, improving 2 positions from #36 year over year and slipping 1 spot from #35 three months ago; its best position this year was #27 in January 2026, a 7-rank gap from today that marks a retrenchment. In contrast, Select moved from #2 to #1 while growing sales 16.1% year over year, and Fernway jumped from #10 to #2 with a 222.0% year-over-year sales increase, indicating competitors are ascending faster than Good Vibes’ 2-position YoY climb; notably, Rove slipped from #6 to #5 with a -12.7% sales change even as Good Vibes remained outside the top 30, reinforcing that relative momentum, not just category softness, is shaping the ladder. The pattern implies Good Vibes’ modest YoY rank lift alongside a 7-rank fall from its January 2026 peak is a flattening trajectory that risks further share erosion unless velocity closes the gap with faster-moving leaders.
Notable Products
Good Vibes sells overwhelmingly through Vapor Pens, with 52.3% of October 2026 sales in Cartridges and 42.4% in All‑in‑one Disposables, while Pre‑Rolls account for just 5.1%. With Banana Cream Distillate Cartridge (2g) at 10.4% share, most revenue is tied to pen formats, so most of its sales come from Cartridges and Disposables.
Peer avg: average price of the same product type and package size in the same states that month.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
