Aug-2024
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Overview
Market Insights Snapshot
Grow West Cannabis Company has shown a consistent presence in the Maryland market, particularly in the Flower category. Over the past four months, the brand has maintained a steady rank within the top 12, peaking at the 10th position in both May and August of 2024. This consistency indicates a strong foothold in the Flower category, with sales showing a notable increase from $1,576,995 in May to $1,738,522 in August. However, their performance in the Vapor Pens category has seen a decline, dropping from 14th place in May to 22nd place by August, suggesting potential challenges or increased competition in this segment.
In the Pre-Roll category, Grow West Cannabis Company experienced fluctuations in their rankings, starting at 8th place in May, dropping to 14th in June, rising back to 10th in July, and then falling again to 14th in August. This volatility might indicate a competitive market or shifting consumer preferences. Despite these fluctuations, the brand's ability to remain within the top 14 suggests a resilient presence. It's worth noting that in the Vapor Pens category, their rank fell out of the top 30 by August, which could be seen as a significant drawback for the brand in this product segment. This mixed performance across categories highlights areas of strength and potential improvement for Grow West Cannabis Company in the Maryland market.
Competitive Landscape
In Maryland's competitive flower category, Grow West Cannabis Company has experienced notable fluctuations in its ranking and sales over the past few months. Despite maintaining a steady 10th place in May and June 2024, Grow West saw a dip to 12th place in July before rebounding to 10th in August. This volatility contrasts with the upward trajectory of Garcia Hand Picked, which climbed from 15th to 9th place, and Modern Flower, which improved from 14th to 11th place. Meanwhile, Roll One also showed a positive trend, moving from 18th to 12th place. The consistent performance of Savvy, maintaining top 10 positions, underscores the competitive pressure Grow West faces. These shifts indicate a dynamic market where Grow West must strategize to regain and sustain higher rankings, leveraging insights from advanced data analytics to stay competitive.
Notable Products
In August 2024, Cherry Chocolate Widow (3.5g) was the top-performing product for Grow West Cannabis Company, achieving the highest sales figure of $5,406. Moonshine Daze (3.5g) followed closely in second place with notable sales. Premium Pie Crust (3.5g) ranked third, dropping from its previous positions of first in May and second in June. Cloudberry OG (3.5g) and Reserve - Intergalactic (3.5g) both tied for the fourth spot. These rankings indicate a shift in consumer preferences, with Cherry Chocolate Widow and Moonshine Daze rising in popularity over the summer months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.