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Apr-2026
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Overview
Market Insights Snapshot
Modern Flower has shown varied performance across different categories and states. In Maryland, the brand has demonstrated strong performance in the Flower category, climbing from a rank of 12 in January 2026 to a peak position of 5 in February before stabilizing at 11 in April. This indicates a solid presence in the market, albeit with some fluctuations. However, the Vapor Pens category in Maryland presents a challenge, as Modern Flower did not make it into the top 30 brands by April 2026, which suggests a potential area for growth or reconsideration of strategy. The Pre-Roll category in Maryland also saw the brand slip slightly from a rank of 15 in March to 19 in April, indicating a need to bolster its competitive position.
In Ohio, Modern Flower's performance in the Flower category has been relatively stable, with a slight upward trajectory from a rank of 22 in January to 20 in April. This stability is reflected in their sales, which showed a notable increase between February and March. However, the Pre-Roll category in Ohio tells a different story, as the brand experienced a slight decline from 18th position in January to 21st by April. This suggests a competitive market environment and may call for strategic adjustments to regain momentum. Overall, while Modern Flower has shown strengths in certain areas, there are clear opportunities for growth and improvement in others.
Competitive Landscape
In the Maryland flower category, Modern Flower has demonstrated a dynamic shift in its competitive positioning from January to April 2026. Initially ranked 12th in January, Modern Flower saw a significant improvement to 5th place in February, indicating a strong surge in market presence. However, this upward momentum was not sustained, as the brand slipped to 6th in March and further to 11th in April. This fluctuation in rank suggests a highly competitive landscape. Notably, Grassroots experienced a decline from 6th in February to 12th in April, which may have initially benefited Modern Flower's rise. Meanwhile, CULTA maintained a relatively stable performance, hovering around the 7th to 10th positions, potentially exerting pressure on Modern Flower's ranking. Find. showed a consistent upward trend, moving from 15th in January to 9th in April, which could pose a future threat to Modern Flower's market share. The competitive dynamics in Maryland's flower market underscore the need for Modern Flower to strategize effectively to maintain and improve its position amidst fluctuating ranks and sales trends.
Notable Products
In April 2026, Fruit Gushers (3.5g) emerged as the top-performing product for Modern Flower, ascending from the third position in March to secure the number one spot with notable sales of 4,303 units. Gush Mints (3.5g) held a strong position, maintaining its rank at number two, although it dropped from the top rank in February. Cold Snap (3.5g) experienced a slight decline from its peak rank of first in March to third in April. Stay Puff (3.5g) made its debut in the rankings at fourth place, while Blue Crab (3.5g) slipped from fourth in March to fifth in April. The Flower category continues to dominate, with all top products belonging to this category.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
