.svg){kind=small}
Aug-2025
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
Modern Flower has shown varied performance across different categories and states, with some notable movements in rankings. In Maryland, the brand has maintained a consistent presence in the Flower category, ranking 14th in May and slightly dropping to 16th by August. This steadiness in the Flower category contrasts with their performance in the Concentrates category, where they were last ranked 21st in June, and then fell out of the top 30 in subsequent months. The Pre-Roll category in Maryland saw a slight improvement, with Modern Flower moving from 21st in May to 19th in July, before settling back to 21st in August. However, the Vapor Pens category showed a less favorable trend, as the brand was ranked 37th in May and dropped to 43rd by July, maintaining that position into August.
In Ohio, Modern Flower experienced a significant jump in the Flower category, moving from 45th in May to 24th in July, although they slipped back to 35th by August. This fluctuation indicates a potential for growth in the Ohio market, despite the challenges of maintaining a higher rank. The absence of rankings in other categories for Ohio suggests that Modern Flower hasn't yet captured a top 30 position outside of Flower, which could be seen as an area for potential expansion or improvement. The brand's performance in Ohio's Flower category, especially the notable rise in July, reflects a promising but competitive environment where maintaining momentum will be key.
Competitive Landscape
In the competitive landscape of the flower category in Maryland, Modern Flower experienced a relatively stable ranking from May to August 2025, maintaining a position between 14th and 16th place. Despite this stability, Modern Flower faces significant competition from brands like Garcia Hand Picked, which, although experiencing a decline in rank from 11th in June to 17th in August, still boasts higher sales figures than Modern Flower. Additionally, Kind Tree Cannabis showed a notable upward trend, improving its rank from 17th in July to 14th in August, coupled with a significant increase in sales, potentially posing a threat to Modern Flower's market share. Meanwhile, The Essence demonstrated a remarkable rise in rank from 18th in May to 15th in August, with sales surpassing Modern Flower in the latter months, indicating a growing competitive pressure. As Modern Flower navigates this competitive environment, understanding these dynamics is crucial for strategic positioning and potential growth in the Maryland flower market.
Notable Products
In August 2025, the top-performing product for Modern Flower was Groovy Diesel (3.5g) in the Flower category, securing the number one rank with sales of 4816. This product has shown a consistent rise, moving from the fourth position in May to first by August. Fruit Gushers (3.5g) ranked second, showing a slight drop from its first position in June. Thunder Punch (3.5g) made a notable entry by securing the third position in August. Under Boss (3.5g) improved its ranking slightly from fifth in July to fourth in August, while Skunk Hero (3.5g) entered the rankings at fifth place.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
