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Feb-2026
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Overview
Market Insights Snapshot
Modern Flower has shown a dynamic performance across different categories and states, with notable improvements in Maryland. In the Flower category, the brand has made significant strides, moving from a rank of 15 in November 2025 to an impressive 5 by February 2026, indicating a strong upward trajectory. This improvement is mirrored in their sales figures, which saw a substantial increase from $1,148,879 in November to $2,182,568 in February. However, their performance in the Vapor Pens category in Maryland has not been as strong, with rankings consistently outside the top 30, reflecting a potential area for growth or strategic reevaluation.
In Ohio, Modern Flower's performance has been more volatile. The Flower category saw fluctuations, with the brand's rank dropping to 40 in December 2025 before recovering to 23 in January 2026, only to fall back to 28 by February. This inconsistency suggests challenges in maintaining a steady market presence in Ohio. On the other hand, Modern Flower's entry into the Pre-Roll category in Ohio is noteworthy, achieving a rank of 18 in both January and February 2026, despite not being in the top 30 in the previous months. This indicates a promising start in expanding their product reach within the state.
Competitive Landscape
In the competitive landscape of the flower category in Maryland, Modern Flower has shown a remarkable upward trajectory in rank over recent months. Starting from a rank of 15 in November 2025, Modern Flower climbed to 5 by February 2026, indicating a significant improvement in market position. This ascent is particularly notable when compared to competitors like Strane, which fluctuated between ranks 6 and 11, and CULTA, which also experienced a rise but remained slightly behind Modern Flower by February. Fade Co. and District Cannabis maintained stronger positions, consistently ranking within the top 4, but Modern Flower's rapid improvement suggests a closing gap. This positive trend in rank for Modern Flower is mirrored by a significant increase in sales, particularly between January and February 2026, where sales surged, positioning Modern Flower as a formidable competitor in the Maryland flower market.
Notable Products
In February 2026, Gush Mints (3.5g) from Modern Flower emerged as the top-performing product, climbing to the first rank with a notable sales figure of 5,195 units. White 99 (3.5g) debuted strongly at the second position, while Groovy Diesel (3.5g) secured the third spot. Motorbreath (3.5g) experienced a drop to fourth place after leading in January 2026. Disco Diesel Pre-Roll 2-Pack (1g) entered the rankings at fifth position, showcasing a diverse interest in both Flower and Pre-Roll categories. Compared to previous months, Gush Mints (3.5g) showed consistent improvement, while Motorbreath (3.5g) faced a decline after previously ranking first in January.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
