Harmony Farms

Data Snapshot: May 04, 2024
Harmony Farms Cannabis Brand Logo
$500K+

Apr-2024

Sales

Growth

Trend

6-Month

257

Product Count

SKUs

Harmony Farms

Overview

Harmony Farms, based in Lacey, Washington, offers premium wholesale cannabis products that are locally-grown using high-grade materials to ensure purity. Cementing its reputation in the industry, the company utilizes its extensive knowledge in medical cannabis, organic vegetable farming, and cellular biology, leading the field since it started in 2015. Available in Washington dispensaries, Harmony Farms promotes a future in harmony via a variety of cannabis concentrates handled by their highly experienced team.
Markets

Harmony Farms Locations

Product Trends

Harmony Farms Categories

Harmony Farms Sales

Market Insights Snapshot

Harmony Farms Historical Sales by Category

In the competitive landscape of cannabis brands, Harmony Farms has shown a varied performance across categories and states, with a notable presence in Washington and Nevada. In Washington, Harmony Farms maintains a strong position in the Flower category, consistently ranking within the top 30 from January to April 2024, peaking at 19th in January and holding steady at 20th by April. This stability in ranking, alongside a slight increase in sales from March to April, suggests a resilient demand for their Flower products. Conversely, in Nevada, the brand faced challenges in the Flower category, with rankings slipping from 72nd in January to 83rd in February, after which they fell out of the top 30, indicating a significant downturn in market presence and possibly consumer preference within this state.

Looking at other product categories within Washington, Harmony Farms demonstrates a broad market strategy but with mixed results. Their Vapor Pens category showed consistent performance, maintaining a position within the top 30 and experiencing a notable sales increase in March before slightly dipping in April. This suggests a steady consumer base for their Vapor Pens. However, the brand's Pre-Roll category tells a different story, struggling to break into the top 90s in rankings and disappearing from the top 30 altogether by April. This divergence in category performance highlights the brand's strengths and areas for improvement, with a clear foothold in the Vapor Pens and Flower markets in Washington, yet facing challenges in expanding its Pre-Roll market share. The absence from the top 30 in some categories and states underscores the competitive nature of the cannabis market and the need for strategic adjustments to capture and retain consumer interest.

Apr-2024 Rank
Flower
Pre-Roll
Vapor Pens
20
27
Harmony Farms

Competitive Landscape

In the competitive landscape of the Washington flower cannabis market, Harmony Farms has experienced fluctuations in its ranking over the first four months of 2024, moving from 19th in January to 20th in April, indicating a struggle to maintain or improve its position among the top 20 brands. Notably, Smokey Point Productions (SPP) has consistently outperformed Harmony Farms, securing a higher rank and demonstrating a more stable performance with a slight increase in sales over the same period. Gabriel, despite starting from a much lower rank, has shown remarkable improvement, nearly catching up to Harmony Farms by April. This upward trajectory for Gabriel could pose a significant threat to Harmony Farms if the trend continues. Hemp Kings and Bodega Buds also present formidable competition, with both brands closely trailing Harmony Farms in rankings and, in the case of Bodega Buds, surpassing it in sales and rank by April. The data suggests that Harmony Farms needs to innovate or enhance its marketing strategies to not only reclaim its lost ground but also to safeguard its position from rapidly ascending competitors like Gabriel.

Harmony Farms market ranking for WA Flower

Harmony Farms

Notable Products

In Apr-2024, Harmony Farms saw Pineapple Express (3.5g) leading its product sales with a significant figure of 1431 units, marking its ascent to the top position from the previous month's second place. Following closely, White Tara (3.5g) secured the second rank, despite a drop in sales from its leading positions in January and February. The third spot was taken by God Father OG Pre-Roll (1g), which interestingly jumped to the top three from its previous month's leading position, showcasing a fluctuation in consumer preferences. White Tahoe Cookies (3.5g) made its debut in the rankings at fourth place, indicating a growing interest in this product. Lastly, Pineapple Express Pre-Roll (1g) rounded out the top five, slipping from its earlier second-place rank in February, reflecting a shift in the popularity of pre-rolled products.

Product Rank
Category
Jan-2024
Feb-2024
Mar-2024
Apr-2024
Pineapple Express (3.5g)
Flower
>5
4
2
1
White Tara (3.5g)
Flower
1
1
3
2
God Father OG Pre-Roll (1g)
Pre-Roll
>5
>5
1
3
White Tahoe Cookies (3.5g)
Flower
>5
>5
>5
4
Pineapple Express Pre-Roll (1g)
Pre-Roll
>5
2
>5
5
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