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Nov-2025
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Overview
Market Insights Snapshot
High Tide Cannabis Company (WA) has shown a consistent upward trend in the Washington market across various product categories. In the Concentrates category, the brand improved its ranking from 47 in August 2025 to 41 by November 2025. This steady climb suggests a growing acceptance and demand for their concentrates, as evidenced by a notable increase in sales figures. Meanwhile, in the Pre-Roll category, High Tide Cannabis Company (WA) also demonstrated an upward trajectory, moving from a rank of 50 in August to 39 in November. This improvement, alongside a rise in sales, indicates a strengthening brand presence in the pre-roll segment, although the brand was not in the top 30, which highlights the competitive nature of this category.
In the Flower category, High Tide Cannabis Company (WA) has maintained a strong position, with its rank improving from 27 in August to 22 by November in Washington. This positive movement is accompanied by a consistent increase in sales, suggesting that the brand's flower products are gaining traction among consumers. Despite the competitive landscape, the brand's ability to enhance its ranking and sales performance in this category is noteworthy. However, the absence of top 30 rankings in certain other categories highlights areas where the company could potentially focus on improving its market strategy to capture a larger share of the cannabis market in Washington.
Competitive Landscape
In the competitive landscape of the Flower category in Washington, High Tide Cannabis Company (WA) has demonstrated a notable upward trend in its ranking, moving from 31st place in September 2025 to 22nd place by November 2025. This improvement is significant when compared to competitors like SKÖRD, which fluctuated between 17th and 21st place, and Mt Baker Homegrown, which showed a more volatile ranking pattern, ending at 20th place in November. Meanwhile, Legendary Laboratories, Llc experienced a decline, dropping to 23rd place. High Tide's consistent sales growth, particularly from October to November, suggests a strengthening market position, potentially driven by strategic marketing or product differentiation. This positive trajectory positions High Tide Cannabis Company (WA) as a rising contender in the Washington Flower market, appealing to customers seeking reliable and trending brands.
Notable Products
In November 2025, High Tide Cannabis Company (WA) saw Blue Lobster Pre-Roll 2-Pack (1g) maintain its position as the top-selling product, with sales reaching 2,512 units. This product has consistently held the number one rank since October 2025. Crunch Berriez Infused Pre-Roll 2-Pack (1g) improved its position to rank second, rebounding from fourth place in October. Blue Lobster (3.5g) secured the third spot, maintaining its ranking from the previous month. Lemon Cherry Rocket Pre-Roll 2-Pack (1g) dropped to fourth place, a decline from its second-place ranking in October.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
