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Highland Goat is stocked at 10 licensed dispensaries across New York, with the deepest coverage in New York, Brooklyn, Kingston, and Mount Vernon. Search by ZIP code or city below to find the closest one.
Market Insights Snapshot
In October 2026, Highland Goat operated as a single-category brand with Edible at 100.0% mix, pairing a -9.1% year-over-year sales change with a 6.1% month-over-month lift, while average price slipped -0.9% YoY. Within New York Edibles, the brand sat at rank 45, indicating mid-pack presence alongside a MoM uptick that contrasts with the YoY contraction; the thesis is that a fully concentrated Edible portfolio amplified exposure to category swings, producing a rebound month that has not yet repaired a year-long slide.
The combination of a 100.0% Edible concentration and a -0.9% YoY price move suggests Highland Goat leaned on modest pricing relief and mix stability to generate a 6.1% MoM gain, yet the -9.1% YoY decline and rank 45 placement in New York imply limited insulation against Edible-specific headwinds; the pattern points to a positioning strategy that must trade off price and velocity within one aisle rather than diversify across adjacent formats.
Competitive Landscape
Highland Goat sits at rank #45 in NY Edible for October 2026, down 4 positions year over year from #41, and essentially flat versus three months ago at #46, indicating a -9 positions gap from its peak of #28 in May 2025 and a -1 position drift over the latest quarter. In contrast, Camino climbed from #2 to #1 while growing sales 14.3% year over year, and Wyld rose from #4 to #3 with 19.0% year-over-year growth, whereas Off Hours slipped from #1 to #2 amid a -22.1% sales decline; this divergence suggests Highland Goat’s modest rank erosion and quarter stability imply share is being consolidated by top movers, and without a rank uptick, competitive distance from the top 5 will widen.
Notable Products
Highland Goat is concentrated in one format in October 2026, with 100.0% of sales coming from Gummies and just two products accounting for all brand revenue. The Hibiscus Lime Hash Rosin Gems Gummies 20-Pack holds 51.3% share, so most of its sales ride on two flavors in a single format.
Peer avg: average price of the same product type and package size in the same states that month.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
