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Aug-2024
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Overview
Market Insights Snapshot
The performance of The Green Lady Dispensary in New York has shown notable fluctuations across different product categories in recent months. In the Edible category, the brand was not in the top 30 in May 2024 but made a significant leap to rank 30th in both July and August 2024. This upward movement suggests a growing consumer preference for their edible products, which is underscored by a notable increase in sales from June to August. However, their performance in the Vapor Pens category presents a different picture. The brand has consistently stayed outside the top 30, ranking 46th in June and 43rd in August, indicating a need for strategic adjustments to capture a larger market share in this segment.
Despite some challenges, The Green Lady Dispensary's performance in New York highlights areas of potential growth and improvement. The steady climb in the Edible category, reaching the 30th spot, is a positive indicator of market acceptance and could be a focal point for future marketing efforts. On the other hand, the Vapor Pens category requires attention, as the brand has not managed to break into the top 30, suggesting stronger competition or perhaps a need for product innovation. These insights provide a nuanced understanding of the brand's market dynamics, offering a roadmap for targeted improvements and strategic investments.
Competitive Landscape
In the highly competitive Vapor Pens category in New York, The Green Lady Dispensary has experienced notable fluctuations in its market rank and sales over the past few months. After not being in the top 20 in May 2024, the brand re-entered the rankings in June at 46th place, and while it dropped slightly to 48th in July, it climbed back to 43rd in August. This indicates a positive trend in market presence, although it still trails behind competitors like Ruby Farms, which consistently maintained higher ranks even though it fell out of the top 20 in July. Additionally, Luci and Veterans Choice Creations (VCC) have shown more stable performance, with Luci peaking at 36th in June and VCC maintaining a rank in the 39-44 range. This competitive landscape suggests that while The Green Lady Dispensary is making strides, there is still significant room for growth to catch up with these more stable brands.
Notable Products
In August 2024, the top-performing product for The Green Lady Dispensary was THC/CBN 1:1 Nightcap Sleep Blueberry, Spiced Cinnamon & Chamomile Gummies 10-Pack (100mg THC, 100mg CBN), maintaining its number one rank from June, with notable sales of 547 units. The THC/THCV 2:1 Spicy Peach Margarita Gummies 10-Pack (100mg THC, 50mg THCV) held the second position, consistent with its performance in June and July. The CBD/THC 1:1 Summer Sangria Chill Gummies 10-Pack (100mg CBD, 100mg THC) remained steady at third place for four consecutive months. The Apple Runtz Distillate Cartridge (1g) ranked fourth in August, consistent with its previous rankings in May and June. The Lemon Meringue Distillate Cartridge (1g) retained the fifth position, mirroring its rank from June and July.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
