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Where to Buy
Honey Green is stocked at 90 licensed dispensaries across Missouri, with the deepest coverage in Kansas City, St. Louis, Columbia, Springfield, and Cape Girardeau. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
In August 2026, Honey Green concentrated 85.02% of sales in Flower with a 38.99% year-over-year change and a -5.83% month-over-month shift, while Pre-Roll held 14.98% share with a 59.92% year-over-year increase and a 65.51% month-over-month surge. Overall brand sales were up 41.77% year over year as the average price fell 10.44%, and within Flower the average price registered $31.03 as mix tilted toward higher unit velocity; the brand’s Flower rank in Missouri sat at position 33, indicating mid-pack traction despite the Pre-Roll spike. The pattern implies a portfolio leaning on Flower volume for scale while near-term growth is being pulled by Pre-Roll momentum and price elasticity dynamics.
The divergent trends — a -5.83% month-over-month dip in Flower alongside a 65.51% month-over-month jump in Pre-Roll, paired with a 59.92% year-over-year lift in Pre-Roll versus 38.99% in Flower — point to a shift toward value-seeking or trial-priced formats that broaden reach as the average price declined 10.44%. Given 85.02% of sales remain in Flower and the brand holds rank 33 in Missouri Flower, the mix suggests headroom to translate Pre-Roll trial into Flower trade-up, but near-term positioning benefits from emphasizing accessible price points and multipack convenience to stabilize month-over-month volatility.
Competitive Landscape
Honey Green sits at rank #33 in August 2026, improving 3 positions from #36 year over year and edging up 5 positions from #38 in May 2026, while still trailing its peak rank of #26 from March 2025 by 7 spots; meanwhile, Flora Farms held steady at #1 with a 2.7% YoY sales lift and Illicit / Illicit Gardens advanced from #3 to #2 despite a 5.0% YoY sales decline, indicating that Honey Green’s modest rank recovery is occurring amid top-tier brands consolidating share and suggests a slow climb that requires outpacing mid-pack movers rather than matching leaders’ stability.
Notable Products
Dulce de Fresca Pre-Roll 2-Pack (1g) posted the standout move in August 2026 with a 90.1% month-over-month gain and rose to rank 3, while OG Runtz Pre-Roll 2-Pack (1g) advanced 60.6% MoM to rank 2. In contrast, Lollipop (3.5g) slipped 11.4% MoM yet held rank 1, indicating the decline did not dislodge the flagship position. With four of the top ten coming from Pre-Roll SKUs and the two fastest movers both in Pre-Roll, the mix points to a pivot toward multi-pack inhalables driving incremental velocity over single 3.5g Flower units.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
