House of Kush

Data Snapshot: May 05, 2024
House of Kush Cannabis Brand Logo
$100K+

Apr-2024

Sales

Neutral

Trend

6-Month

26

Product Count

SKUs

House of Kush

Overview

Markets

House of Kush Locations

Product Trends

House of Kush Categories

House of Kush Sales

Market Insights Snapshot

House of Kush Historical Sales by Category

In Maryland, House of Kush has shown a consistent presence in the Flower and Pre-Roll categories, despite facing challenges in maintaining top 30 rankings. For Flower, their ranking slipped from 31st in January 2024 to 35th in March, before slightly improving to 33rd in April. This fluctuation is noteworthy, considering their sales peaked in February at $161,992 before dropping significantly in March and then partially recovering in April. The Pre-Roll category tells a similar story of consistency within the top 30, with rankings hovering around the late 20s to 30th from January to April. This steadiness in rank, alongside a slight decrease in sales from February to April, suggests a stable demand for their Pre-Rolls, even as they navigate the competitive Maryland market.

Contrastingly, in Missouri, House of Kush's performance across different categories shows a mix of challenges and growth opportunities. Their Flower category rankings remained outside the top 30, with a slight improvement in April, yet they experienced a significant sales increase in March, indicating a potential for growth despite lower rankings. The Pre-Roll category saw a notable absence in February 2024, which could signal distribution or stock issues, yet they managed to re-enter the rankings in March and April, albeit in the 60th position. The introduction of Vapor Pens in March and its subsequent ranking in April at 69th suggests House of Kush is expanding its product range in Missouri, even though it's starting from a lower baseline. This strategic diversification might be key to capturing more market share, despite the initial low rankings.

Apr-2024 Rank
Flower
Pre-Roll
Vapor Pens
33
30
39
60
69
House of Kush

Competitive Landscape

In the competitive landscape of the Missouri flower cannabis market, House of Kush has shown resilience despite fluctuating sales and rankings outside the top 20, indicating a challenging environment for brand visibility and market penetration. Notably, its competitors have experienced varied fortunes. Notorious has demonstrated a stronger performance, consistently ranking higher than House of Kush and showing a significant lead in sales, particularly in February 2024. This suggests Notorious has a more robust market presence and possibly a stronger brand loyalty among consumers. On the other hand, CuCo (Culture Collective) has seen a decline in both rank and sales, falling behind House of Kush by April 2024, which could indicate challenges in maintaining consumer interest or distribution issues. The Standard has maintained a middle-ground position, with rankings and sales that suggest it is a consistent competitor but not outpacing House of Kush significantly. Interestingly, CORE Cannabis, despite not being ranked in January and March, shows a potential for disruption in the market with its entry and subsequent rankings, hinting at a dynamic market landscape. For House of Kush, these trends highlight the importance of strategic positioning and the need to build a distinctive brand identity to capture and grow its market share in Missouri's competitive cannabis flower category.

House of Kush market ranking for MO Flower

House of Kush

Notable Products

In Apr-2024, House of Kush saw Red Velvet Kush (3.5g) from the Flower category leading the sales with a total of 3235 units, marking its rank at number 1, a significant improvement from its previous rank of 3 in March. Following closely, Lemon Tree Punch (3.5g), also in the Flower category, ranked second with a notable drop in sales from the previous month, despite holding the top spot in March. Peach Crescendo Pre-Roll 2-Pack (1g) made an impressive entrance to the rankings, securing the third position without any sales data from the previous months. Peach Crescendo (3.5g) fell two spots to rank fourth, even with a steady increase in its sales figures over the past months. Lastly, Strawberry Float (3.5g) entered the top 5 for the first time in April, highlighting the dynamic changes in consumer preferences within House of Kush's product lineup.

Product Rank
Category
Jan-2024
Feb-2024
Mar-2024
Apr-2024
Red Velvet Kush (3.5g)
Flower
4
>5
3
1
Lemon Tree Punch (3.5g)
Flower
3
3
1
2
Peach Crescendo Pre-Roll 2-Pack (1g)
Pre-Roll
>5
>5
>5
3
Peach Crescendo (3.5g)
Flower
5
4
2
4
Strawberry Float (3.5g)
Flower
>5
>5
4
5
View product & sales data

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