Data Snapshot: Oct 05, 2026
$500K+

Sep-2026

Sales

Strong Growth

Trend

6-Month

67

Product Count

SKUs

$15.48

Avg Price

77.6%

YoY Sales Change

19.7%

YoY Price Change

Humblebee is a vertically integrated cannabis brand based in Frederic, Michigan, recognized for its meticulously crafted, strain-specific concentrates. The brand practices freezing raw cannabis flowers to effectively preserve terpene and cannabinoids, underlining their commitment to quality and product purity. Renowned for their comprehensive selection of products available across different price ranges, Humblebee aims to connect cannabis consumers, retailers, patients, and physicians through their offerings.
Humblebee

Where to Buy

Humblebee is stocked at 211 licensed dispensaries across Michigan, with the deepest coverage in Detroit, New Buffalo, Grand Rapids, Ann Arbor, and Battle Creek. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.

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Humblebee Sales

Market Insights Snapshot

Humblebee Historical Sales by Category

Humblebee’s mix in September 2026 concentrated 77.01% in Vapor Pens with year-over-year growth of 75.57% and month-over-month growth of 1.25%, while Concentrates held 21.20% with 81.10% YoY and 3.78% MoM, and Pre-Roll remained a 1.80% sliver despite 144.98% YoY and a -25.17% MoM drop. Average price rose 19.71% YoY to $15.48, with Vapor Pens priced at $15.18 and Concentrates at $18.60, indicating mix and price together lifted brand sales 77.62% YoY even as Pre-Roll underperformed MoM; the pattern implies the brand is optimizing around two categories that compound share and pricing leverage while deprioritizing a volatile tail.

Within Vapor Pens in Michigan, Humblebee sat at rank 25 while holding a 77.01% internal mix weight and posting a 1.25% MoM gain; Concentrates’ 21.20% share and 3.78% MoM lift create a dual-engine that offsets Pre-Roll’s -25.17% MoM drag and stabilizes overall trajectory. With category leadership concentrated in two areas and prices up 19.71% YoY alongside a 75.57% YoY in Vapor Pens and 81.10% YoY in Concentrates, the implication is a positioning centered on mid-price inhalables where incremental shelf gains in rank can compound faster than expanding into low-mix Pre-Roll.

Sep-2026 Rank
Concentrates
Vapor Pens
31
25
Category
Share of Sales
Avg Item Price
YoY %
MoM %
Vapor Pens
77.0%
$15.18
+75.6%
+1.2%
Concentrates
21.2%
$18.60
+81.1%
+3.8%
Pre-Roll
1.8%
$7.33
+145.0%
-25.2%
Humblebee

Competitive Landscape

Humblebee sits at rank #25 in MI Vapor Pens in September 2026, improving 14 places from #39 year over year while slipping 1 spot from its #24 peak in July 2026; over the last three months it eased from #28 to #25, a 3-rank gain that still leaves it outside the top 20. In contrast, MKX Oil Company moved from #3 to #1 with 21.7% YoY sales growth, and Mitten Extracts fell from #1 to #2 alongside a 12.9% YoY sales decline, indicating that leadership is rotating while the top five remains dense. The pattern implies Humblebee’s upward YoY rank change without a new high-water mark signals incremental share recovery but not yet the momentum shift needed to breach the top 20.

Humblebee market ranking for MI Vapor Pens

Humblebee

Notable Products

Blueberry Bang Bang Live Resin Cartridge (1g) led the movement in September 2026 with a -21.6% month-over-month drop while sliding to rank 2, and Summer Lemons Live Resin Cartridge (1g) mirrored the pullback at -16.2% while holding rank 3. In contrast, Banjo Live Resin Cartridge (1g) rose +18.2% MoM to secure rank 1, and Garlic Icing Live Resin Cartridge (1g) climbed +12.2% MoM at rank 10, indicating that declines were not uniform across the lineup. With all top 10 SKUs in Vapor Pens and five products registering double-digit MoM changes in opposite directions, the pattern implies demand is consolidating into one or two hero SKUs while secondary flavors cycle down, pointing to a tighter, fewer-SKU-led revenue strategy.

Product
Category
May-2026
Jun-2026
Jul-2026
Aug-2026
Sep-2026
MoM %
Banjo Live Resin Cartridge (1g)
Vapor Pens
>10
>10
5
4
1
+18.2%
Blueberry Bang Bang Live Resin Cartridge (1g)
Vapor Pens
3
5
3
1
2
-21.6%
Summer Lemons Live Resin Cartridge (1g)
Vapor Pens
>10
8
10
3
3
-16.2%
Greasy Runtz Live Resin Cartridge (1g)
Vapor Pens
>10
4
2
2
4
-14.1%
Gorilla Candy Live Resin Cartridge (1g)
Vapor Pens
>10
>10
>10
>10
5
—
Purple Drank Live Resin Cartridge (1g)
Vapor Pens
>10
>10
>10
>10
6
—
Strawberry Lemonade Live Resin Cartridge (1g)
Vapor Pens
>10
>10
8
4
7
-20.5%
Mr. Sticky Live Resin Cartridge (1g)
Vapor Pens
>10
>10
>10
>10
8
—
Z-Truffle Live Resin Cartridge (1g)
Vapor Pens
>10
>10
>10
>10
9
—
Garlic Icing Live Resin Cartridge (1g)
Vapor Pens
>10
>10
>10
10
10
+12.2%
View product & sales data

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Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.

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