Data Snapshot: Sep 06, 2026
$500K+

Aug-2026

Sales

Strong Growth

Trend

6-Month

72

Product Count

SKUs

$15.4

Avg Price

79%

YoY Sales Change

21.9%

YoY Price Change

Humblebee is a vertically integrated cannabis brand based in Frederic, Michigan, recognized for its meticulously crafted, strain-specific concentrates. The brand practices freezing raw cannabis flowers to effectively preserve terpene and cannabinoids, underlining their commitment to quality and product purity. Renowned for their comprehensive selection of products available across different price ranges, Humblebee aims to connect cannabis consumers, retailers, patients, and physicians through their offerings.
Humblebee

Where to Buy

Humblebee is stocked at 212 licensed dispensaries across Michigan, with the deepest coverage in New Buffalo, Detroit, Ann Arbor, Grand Rapids, and Battle Creek. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.

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Humblebee Sales

Market Insights Snapshot

Humblebee Historical Sales by Category

Humblebee’s August 2026 mix is concentrated in Vapor Pens at 77.60% share with year-over-year growth of 83.65% but a month-over-month decline of 8.10%, while Concentrates hold 19.83% share with 72.93% YoY growth and a 2.26% MoM increase; Pre-Roll sits at 2.57% share with 19.89% YoY growth and a 31.57% MoM drop. Average price rose 21.92% YoY to $15.40 as Vapor Pens averaged $15.18 and Concentrates $18.76, and the brand ranked 29 in Vapor Pens in Michigan. The pattern implies reliance on a high-growth but recently cooling anchor (Vapor Pens) while a smaller, rising Concentrates stream is cushioning month-to-month volatility and could rebalance mix risk if its MoM momentum persists.

The opposing MoM directions—Vapor Pens down 8.10% and Concentrates up 2.26%—alongside a higher average price of $15.40 and an 83.65% YoY surge in Vapor Pens suggest price tolerance in the core paired with sensitivity to month-level demand, whereas Pre-Roll’s 31.57% MoM pullback at just 2.57% share limits cross-category spillover. With 79.01% YoY total brand growth and a 29 rank in Michigan Vapor Pens, the configuration implies Humblebee is positioned as a value-to-mid price player in its anchor category while using Concentrates’ steadier MoM uptick to maintain shelf presence and mitigate rank pressure when the primary segment softens.

Aug-2026 Rank
Concentrates
Vapor Pens
37
29
Category
Share of Sales
Avg Item Price
YoY %
MoM %
Vapor Pens
77.6%
$15.18
+83.7%
-8.1%
Concentrates
19.8%
$18.76
+72.9%
+2.3%
Pre-Roll
2.6%
$7.95
+19.9%
-31.6%
Humblebee

Competitive Landscape

Humblebee sits at rank #29 in MI Vapor Pens in August 2026, improving 17 positions from #46 year over year, and edging up 1 spot from #30 in May 2026 while peaking at #25 in July 2026; by contrast, MKX Oil Company moved from #2 to #1 with 24.68% YoY sales growth and Muha Meds rose from #3 to #2 despite a –8.92% YoY sales change. The juxtaposition of Humblebee’s 17-rank YoY climb with a recent slip from July 2026’s peak at #25 back to #29 indicates momentum that is present but not yet durable against top-tier incumbents consolidating in the top five.

Humblebee market ranking for MI Vapor Pens

Humblebee

Notable Products

Summer Lemons Live Resin Cartridge (1g) delivered the standout move in August 2026 with an 85.6% MoM surge that helped it hold rank 3 while Blueberry Bang Bang Live Resin Cartridge (1g) climbed to rank 1 on a 76.0% MoM jump. In contrast, Dirty Laundry Live Resin Cartridge (1g) fell 54.4% MoM at rank 8 and Slurpicane Live Resin Cartridge (1g) slipped 10.5% MoM at rank 9, marking the steepest pullbacks among the top ten. With Vapor Pens accounting for all ten top SKUs and Strawberry Lemonade Live Resin Cartridge (1g) adding a 67.9% MoM lift at rank 5, the mix indicates Humblebee is consolidating around a few fast-accelerating leaders while pruning or repositioning underperforming flavors.

Product
Category
Apr-2026
May-2026
Jun-2026
Jul-2026
Aug-2026
MoM %
Blueberry Bang Bang Live Resin Cartridge (1g)
Vapor Pens
>10
4
6
5
1
+76.0%
Greasy Runtz Live Resin Cartridge (1g)
Vapor Pens
>10
>10
4
2
2
+25.9%
Summer Lemons Live Resin Cartridge (1g)
Vapor Pens
>10
>10
8
10
3
+85.6%
Banjo Live Resin Cartridge (1g)
Vapor Pens
10
>10
>10
3
4
+19.8%
Strawberry Lemonade Live Resin Cartridge (1g)
Vapor Pens
>10
>10
>10
8
5
+67.9%
Snow G Live Resin Cartridge (1g)
Vapor Pens
>10
10
10
>10
6
GMO Bombs Live Resin Cartridge (1g)
Vapor Pens
>10
>10
>10
>10
7
Dirty Laundry Live Resin Cartridge (1g)
Vapor Pens
8
3
1
1
8
-54.4%
Slurpicane Live Resin Cartridge (1g)
Vapor Pens
>10
>10
>10
7
9
-10.5%
Spicy Badger Live Resin Cartridge (1g)
Vapor Pens
>10
>10
9
6
10
-45.2%
View product & sales data

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Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.

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