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Aug-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Where to Buy
IC Collective is stocked at 152 licensed dispensaries across Illinois and Oklahoma, 142 of them in Illinois, with the deepest coverage in Chicago, Springfield, Quincy, East Dubuque, and East Peoria. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
In August 2026, IC Collective’s mix tilted away from Flower as its share fell to 41.68% with year-over-year decline of 26.81% and month-over-month decline of 6.77%, while Concentrates expanded to 33.35% share with year-over-year growth of 79.97% and month-over-month growth of 10.83%. Vapor Pens held 11.15% share with year-over-year growth of 50.24% but slipped 7.07% month over month, and Pre-Roll at 10.52% contracted 24.83% year over year and 17.30% month over month; Edible remained a 3.30% niche and fell 22.36% month over month. With Illinois Flower ranked 26 and an average brand price down 5.66% year over year to $39.51, the pattern implies IC Collective is reallocating momentum toward higher-growth Concentrates while managing price to offset Flower softness.
The shift — Concentrates up 79.97% year over year and +10.83% month over month alongside Flower down 26.81% year over year and −6.77% month over month — implies a deliberate pivot from a lagging core to categories with faster velocity, positioning the brand to capture demand where price elasticity and product novelty support mix-driven lift. Vapor Pens’ 50.24% year-over-year growth but 7.07% monthly dip, coupled with Pre-Roll’s 24.83% year-over-year and 17.30% monthly declines, suggests portfolio pruning or supply prioritization that concentrates resources into Concentrates to stabilize overall sales growth of 3.21% year over year; this mix trajectory positions IC Collective to treat Flower as a volume base while using Concentrates as the primary share-gain engine in Illinois.
Competitive Landscape
IC Collective ranks #26 in Illinois Flower in August 2026, down 4 positions year over year from #22 and up 4 positions from #30 in May–July momentum, while still trailing its peak of #18 from June 2025; in contrast, High Supply / Supply held #1 with a -10.1% year-over-year sales change, and The Botanist surged from #29 to #4 alongside a 482.2% sales increase, indicating IC Collective’s rank trajectory is stabilizing mid-pack but ceding ground to faster risers despite some recent quarter-on-quarter recovery.
Notable Products
OMFG Pre-Roll (1g) led the movement in August 2026 with a month-over-month decline of 16.6% and held rank 3, while OMFG (3.5g) fell 15.3% to rank 2. T.I.T.S.(3.5g) slipped 11.4% yet remained rank 1, indicating share defense at the top despite contraction. With four of the top ten in Flower and three in Pre-Roll, the concentration in inhalables coincides with the steepest drops occurring in those same formats, implying portfolio risk where volume is heaviest.
OMFG (14g) softened by 4.9% at rank 8, contrasting with T.I.T.S. (14g) steady at rank 9, and T.I.T.S. Live Rosin (2g) posted $51,553 at rank 7. The divergence between declining Flower SKUs and stable Concentrates suggests a shift in buyer interest toward higher-potency formats. Taken together, the mix points to a near-term need to rebalance toward Concentrates and away from price-sensitive Flower and Pre-Roll to stabilize momentum.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
