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Jun-2024
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Overview
Market Insights Snapshot
Juicy Joints has shown varied performance across different product categories and states. In Washington, the brand's ranking in the Concentrates category has fluctuated, moving from 45th in March 2024 to 46th in June 2024. This indicates that Juicy Joints has struggled to maintain a top position in this segment. The sales figures also reflect this downward trend, with a notable decrease from $49,898 in April to $32,309 in June. This decline in both ranking and sales suggests that Juicy Joints may need to reassess its strategy for the Concentrates category in Washington.
Conversely, Juicy Joints has performed relatively well in the Pre-Roll category within Washington. Despite a slight drop in rankings from 6th in March 2024 to 11th in June 2024, the brand has managed to stay within the top 15. The sales figures, while experiencing a gradual decline from $350,812 in March to $318,795 in June, still indicate a strong market presence. This consistent performance in the Pre-Roll category highlights Juicy Joints' strength and popularity in this segment, suggesting that the brand has a loyal customer base and effective product offerings in this area.
Competitive Landscape
In the highly competitive Washington Pre-Roll market, Juicy Joints has experienced notable fluctuations in its ranking and sales over the past few months. Starting from a strong position at 6th place in March 2024, Juicy Joints saw a decline to 8th in April, and further down to 11th in both May and June. This downward trend in rank is mirrored by a decrease in sales, dropping from $350,812 in March to $318,795 by June. In contrast, competitors like Forbidden Farms have shown a steady climb, moving from 16th to 13th place, and Agro Couture has maintained a stable position around 12th place with consistent sales growth. Meanwhile, Mama J's and Stingers have also seen fluctuations but have managed to stay ahead of Juicy Joints in the rankings. These shifts indicate a competitive landscape where Juicy Joints needs to strategize effectively to regain its lost ground and boost sales.
Notable Products
In June 2024, the top-performing product from Juicy Joints was Seattle Berry Infused Pre-Roll (0.8g), maintaining its first-place ranking for the fourth consecutive month with sales of 6,988 units. Following closely, Blueberry Creamsicle Infused Pre-Roll (0.8g) secured the second spot, consistently holding this rank since March 2024. Pomegranate Infused Pre-Roll (0.8g) remained in third place, showing steady performance over the last three months. Grape Infused Pre-Roll (0.8g) re-entered the rankings at fourth place, a notable comeback since its absence in April and May. Black Cherry Infused Pre-Roll (0.8g) took the fifth position, slightly dropping from its previous ranking in April.
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