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Jun-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Market Insights Snapshot
In June 2026, Treats concentrated 62.52% of sales in Pre-Roll with year-over-year growth of 57.89% and month-over-month growth of 10.94%, while Vapor Pens held 24.19% share with a -0.17% YoY change and a -13.83% MoM decline. Concentrates carried 13.22% share with 7.14% YoY growth but a -3.51% MoM slip, and Edible sat at 0.07% share with -97.23% YoY but a 349.73% MoM rebound. With brand-wide sales up 27.16% YoY and the average price down 19.80%, the mix signals a price-led volume pivot into Pre-Roll that offsets Vapor Pens’ contraction and concentrates the portfolio where momentum and scale coincide.
The shift positions Treats as a value-leaning Pre-Roll player in Washington, where a rank of 25 in Pre-Roll indicates mid-pack visibility that could rise if the 10.94% MoM Pre-Roll trend persists while Vapor Pens’ -13.83% MoM retreat is contained. The widening price gap—$3.51 average brand price against a lower $2.67 in Pre-Roll—suggests room to calibrate pack sizes or tiers to defend share as Pre-Roll expands 57.89% YoY and Concentrates adds 7.14% YoY; the pattern implies Treats should treat Vapor Pens as a defensive hold while leaning further into Pre-Roll where scale efficiencies are already compounding.
Competitive Landscape
Treats sits at rank #25 in Washington Pre-Roll for June 2026, improving 15 positions year over year from #40 while edging 10 spots ahead of its March 2026 level at #35; however, it remains just below its peak of #24 from September 2024, indicating a near-peak recovery rather than a breakout. At the top end, Ooowee moved from #2 to #1 while Phat Panda slipped from #1 to #2, and Lifted Cannabis Co climbed from #6 to #4, marking a tighter race among leaders that Treats has not yet penetrated. The pattern implies Treats is on a gradual ascent that is sufficient for mid-pack gains but, without a sharper rank delta versus top-five movers, it points to a ceiling near the low-20s unless execution shifts to capture share faster than the current 15-rank YoY climb.
Notable Products
No SKU posted a month-over-month gain above 50% or a decline below -10% in June 2026, so the steepest movement worth leading with is Iced Watermelon Infused Pre-Roll (1g) down 5.6% at rank 7, while Blueberry Pie Infused Pre-Roll (1g) rose 24.2% to hold rank 1. Birthday Cake Infused Pre-Roll (1g) advanced 18.2% at rank 2, and Candy Cone Infused Pre-Roll (1g) climbed 23.2% at rank 8, with Blueberry Pie Infused Pre-Roll (1g) also generating $22,878. Ten of the top ten are Pre-Roll SKUs, indicating a concentrated lineup where growth is distributed across mid-teens percentage gains rather than dominated by a single breakout move; the pattern implies Treats is leaning into flavor-led Pre-Roll breadth to defend share through incremental lift rather than relying on volatility.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
