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Sep-2025
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Overview
Market Insights Snapshot
In the state of Washington, Khush Kush has shown a fluctuating performance in the Flower category. Throughout the summer months of 2025, the brand did not make it into the top 30 rankings, indicating a challenging market presence. Specifically, in June, they were ranked 70th, but by July, they dropped out of the top 30, and in the following months, their rank continued to decline, reaching 84th by September. This suggests that Khush Kush is struggling to maintain a competitive edge in Washington's Flower category, which could be attributed to various market dynamics or increased competition.
Despite the lack of top 30 rankings in Washington, Khush Kush's sales figures reveal some insights. From June to September, there was a noticeable decline in sales, with September's sales falling to approximately 77,704 from June's higher sales figure. This downward trend in sales could be indicative of broader challenges the brand is facing, such as shifts in consumer preferences or increased competition from other brands. However, without more data from other states or categories, it's difficult to fully assess whether this trend is isolated to Washington or part of a larger pattern affecting Khush Kush's overall market performance.
Competitive Landscape
In the competitive landscape of the Flower category in Washington, Khush Kush has experienced fluctuating rankings over the months, which could impact its market positioning and sales strategy. Notably, Khush Kush's rank dropped from 70 in June 2025 to being absent from the top 20 in July, before reappearing at 82 in August and slightly declining to 84 in September. This inconsistency contrasts with competitors like Zen Cannabis, which maintained a relatively strong presence, ranking 65 in June and 73 in September, with a notable peak at 63 in August. Similarly, Walden Cannabis showed resilience, ranking consistently in the 60s and 70s throughout the period. The sales figures for Khush Kush also reflect a downward trend, with a notable decrease from June to September, which may indicate a need for strategic adjustments to regain competitive ground. Meanwhile, Trail Blazin Productions and EZ Vape also faced challenges, with fluctuating rankings and sales, highlighting a dynamic and competitive market environment.
Notable Products
In September 2025, Sticky Gorilla #4 (3.5g) maintained its position as the top-performing product for Khush Kush, with sales reaching 711 units, marking a significant increase from previous months. The Sticky Gorilla #4 Pre-Roll 2-Pack (1g) rose to second place, improving from its previous third-place ranking in July, with notable sales of 537 units. Gelato Larry #2 (3.5g) secured the third position, making a strong entry into the rankings. Brandywine (3.5g) saw a slight decline, moving from third to fourth place over the months. Mendo Breath (3.5g) entered the rankings in fifth place, showcasing its growing popularity.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
