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Oct-2025
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Overview
Market Insights Snapshot
In the state of Washington, Khush Kush has experienced a notable decline in its ranking within the Flower category over the past few months. After not being in the top 30 brands in July 2025, they managed to reach the 79th position in August, slightly improved to 77th in September, but then fell significantly to 96th in October. This downward trend is mirrored in their sales figures, which decreased from $88,612 in July to $64,606 by October. The drop in ranking and sales suggests that Khush Kush is facing challenges in maintaining its market position in Washington's competitive Flower category.
The absence of Khush Kush from the top 30 rankings in July indicates that the brand has been struggling to establish a strong foothold in the market. Despite some improvement in August and September, the subsequent decline in October highlights potential issues in sustaining growth. This fluctuation in rankings could be attributed to various factors such as increased competition, market saturation, or shifts in consumer preferences. Observing these patterns might offer insights into how Khush Kush can strategize to regain its position and potentially expand its presence in other categories or states.
Competitive Landscape
In the Washington Flower category, Khush Kush has experienced a fluctuating performance over the past few months. After not ranking in the top 20 in July 2025, Khush Kush climbed to 79th in August and slightly improved to 77th in September, before dropping to 96th in October. This decline in October coincides with a decrease in sales, suggesting potential challenges in maintaining market share. In contrast, EZ Vape showed an upward trend, moving from 95th in July to 82nd in August, which may indicate stronger brand positioning or successful marketing strategies. Meanwhile, 2727 Marijuana experienced a similar pattern of fluctuation, ranking 79th in July, dropping to 97th in August, and then slightly recovering to 88th in October. The competitive landscape suggests that Khush Kush may need to reassess its strategies to regain its footing in the market, especially as competitors like The Happy Cannabis entered the rankings at 92nd in October, potentially capturing some of Khush Kush's market share.
Notable Products
In October 2025, Sticky Gorilla #4 (3.5g) maintained its position as the top-performing product for Khush Kush, leading the sales charts consistently from July through October, with a notable sales figure of 630 units sold. The Sticky Gorilla #4 Pre-Roll 2-Pack (1g) held steady in second place, showing a significant increase in sales from August to October. Brandywine (3.5g) remained in third place, demonstrating consistent performance over the past months. Gelato Larry #2 (3.5g) and Mendo Breath (3.5g) both retained their fourth and fifth positions respectively, with Mendo Breath experiencing a slight decline in sales. Overall, the rankings for Khush Kush's top products have shown stability with minor shifts, highlighting the brand's strong product lineup.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
