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Apr-2026
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Overview
Market Insights Snapshot
Knack has shown a promising upward trajectory in the New York flower category over the first four months of 2026. Starting the year at rank 25, the brand has steadily climbed to position 18 by April. This consistent improvement in ranking suggests a growing consumer preference for Knack’s products in the region. The sales figures corroborate this trend, with a notable increase from January to April, indicating a successful capture of market share and possibly effective marketing or product development strategies. However, it's important to note that the brand's absence from other state rankings might suggest a more localized success, or perhaps a strategic focus on the New York market.
While Knack's performance in New York is commendable, their presence in other states remains unclear as they do not appear in the top 30 rankings elsewhere. This could be interpreted as a limitation in their geographical reach or a strategic decision to concentrate efforts in a specific market. Such a focus might allow Knack to deepen its brand penetration and loyalty within New York, but it also raises questions about the brand's scalability and potential for expansion. Observing how Knack navigates this balance between regional strength and broader market penetration will be crucial in assessing their long-term growth strategy.
Competitive Landscape
In the competitive landscape of the Flower category in New York, Knack has shown a promising upward trajectory in rankings, moving from 25th place in January 2026 to 18th by April 2026. This improvement indicates a positive trend in sales performance, as evidenced by a significant increase in sales figures over the same period. In contrast, LivWell has maintained a relatively stable position, fluctuating slightly but remaining within the top 20, while Florist Farms has also seen a slight improvement in its rank from 21st to 20th. Meanwhile, The Botanist and Mini Mart have experienced minor declines in their rankings, suggesting potential challenges in maintaining their market positions. These shifts highlight Knack's growing presence and competitive edge in the New York Flower market, signaling an opportunity for further market penetration and increased sales momentum.
Notable Products
In April 2026, Knack's top-performing product was NY Apples Pre-Roll 1g, which climbed to the number one spot with sales reaching $1,095. Empire Apple Jam Pre-Roll 1g followed closely, securing the second position. Upstate Haze Pre-Roll 1g and After Hours Pre-Roll 1g took the third and fourth ranks respectively, showcasing a strong presence in the Pre-Roll category. Alien Mints 14g, a Flower category product, rounded out the top five. Notably, NY Apples Pre-Roll 1g improved its rank significantly from second in March to first in April, highlighting its increasing popularity.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
