Korova

Korova, a prominent name in the legal cannabis industry for over a decade, has consistently provided high-quality cannabis edibles and flower, including their iconic Black Bar 1000mg edible. The company has a reputation for innovation and dedication to superior quality, evidenced by continuous development and evolution of their product line. With operations stretching across the legal cannabis and apparel industries, Korova is committed to social equity and community connections while maintaining a sharp focus on enhancing cultivation methods and increasing their product range.
Trend
Decline
Jan-2024 Sales
$50K+
Product Count
37
Updated
February 6, 2024
Markets
Korova Historical Sales by Category

Market Insights Snapshot

In California, Korova has shown a notable presence in the Edible category, with its ranking improving from 80th in October 2023 to 66th in December 2023, before slightly dropping to 69th in January 2024. This upward trajectory, despite a small setback, indicates a growing consumer preference for Korova's edibles in a highly competitive market. However, their entry into the Vapor Pens category in January 2024 at rank 98, with sales amounting to $65,178, suggests a challenging path ahead in this category. The significant sales figure for a first-time ranking highlights potential, but Korova will need to navigate a crowded market space to establish a stronger foothold.

Meanwhile, in Oregon, Korova's performance varies significantly across different product categories. The brand's edibles experienced a decline in rank from 45th in October 2023 to 68th in January 2024, accompanied by a drastic decrease in sales over the same period. This downward trend contrasts sharply with their Tincture & Sublingual products, which maintained a stable presence in the top 20, albeit dropping from 12th to 16th by January 2024. The sales for Tincture & Sublingual products in October 2023 were notable at $20,976, indicating a strong start in the category. However, a decrease in sales and rank over the following months suggests Korova faces challenges in maintaining its market share amidst stiff competition in Oregon's cannabis market.

Jan-2024 Rank
Edible
Vapor Pens
Tincture & Sublingual
69
98
68
16

Competitive Landscape

In the competitive landscape of the Vapor Pens category in California, Korova faces a dynamic market with several key players impacting its rank and sales trajectory. Notably, Nasha Extracts and CannaBiotix (CBX) have shown consistent performance in the market, with Nasha Extracts maintaining a steady rank in the high 90s before dropping out of the top 100, similar to Korova's trajectory. CannaBiotix (CBX), on the other hand, has demonstrated a slight decline but remained in the top 100, indicating a resilient consumer base. New entrants like AiroPro (formerly IndigoPro) and Chemistry have also made their mark, with AiroPro entering the rankings at the 100th position and Chemistry at 97th, showcasing the competitive nature of the market. This competitive analysis highlights the challenges Korova faces in maintaining its market position amidst fluctuating ranks and the emergence of new competitors, underscoring the importance of strategic marketing and product innovation to stay relevant in this fast-paced industry.

Korova market ranking for CA Vapor Pens

Notable Products

In January 2024, Korova saw Pineapple Sorbet Distillate Disposable (1g) leading its sales in the Vapor Pens category, maintaining its top position from December 2023 with an impressive 895 units sold. Following closely, Mimosa Distillate Disposable (1g) secured the second rank in the same category, showing a steady performance from the previous month. Twerpz Distillate Disposable (1g) also remained consistent, ranking third in January as it did in December, indicating a solid preference among consumers. Notably, the Indica Grape Twerpz Rope Gummy (100mg) emerged as the fourth best-selling product, marking its debut in the top rankings for the Edibles category. Meanwhile, Saturday Morning Mini Cookies 10-Pack (100mg) experienced a slight decline, moving from the top position in November to the fifth rank in January, showcasing a shift in consumer preferences within the Edibles sector.

Product Rank
Category
Oct-2023
Nov-2023
Dec-2023
Jan-2024
Pineapple Sorbet Distillate Disposable (1g)
Vapor Pens
>5
2
1
1
Mimosa Distillate Disposable (1g)
Vapor Pens
>5
>5
2
2
Twerpz Distillate Disposable (1g)
Vapor Pens
>5
5
3
3
Indica Grape Twerpz Rope Gummy (100mg)
Edible
>5
>5
>5
4
Saturday Morning Mini Cookies 10-Pack (100mg)
Edible
>5
1
>5
5
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