.svg){kind=small}
Market Insights Snapshot
In May 2026, Kumba Hills Farms operated as a single-category brand with Flower at 100.0% share, pairing a 362.45% year-over-year sales increase with a -6.08% month-over-month step-down, while average price rose 35.17% year over year to $11.48. Within Oregon Flower, the brand sat at rank 22, indicating gains on an annual basis but a softer monthly cadence; the pattern implies volume expanded materially versus May 2025 even as May 2026 unit velocity eased from April 2026, consolidating scale in a single category rather than diversifying.
The combination of a 100.0% Flower mix and a 35.17% YoY price increase alongside a -6.08% MoM sales change suggests pricing power helped drive the 362.45% YoY growth while recent elasticity or seasonality tempered sequential momentum. Holding rank 22 in Oregon Flower and relying entirely on one category implies positioning as a focused Flower player where further share gains will depend on sustaining price-to-velocity balance month over month and considering selective mix expansion to buffer monthly volatility.
Competitive Landscape
Kumba Hills Farms is ranked #22 in OR Flower in May 2026, improving 87 positions year over year from #109, while holding steady versus February 2026 at #22 and sitting one spot below its December 2025 peak at #21. In contrast, PRUF Cultivar / PRŪF Cultivar remained at #1 year over year and Grown Rogue climbed from #7 to #2, indicating that the competitive ceiling is occupied by brands with stable or accelerating momentum, whereas Kumba Hills Farms’ flat three‑month rank and only a one‑position gap from its December 2025 peak suggest advancement has stalled near the low‑20s unless a new catalyst shifts trajectory.
Notable Products
Tangelo Kush (3.5g) delivered the standout movement in May 2026 with a 319% month-over-month surge, jumping into rank 3, while Super Boof (3.5g) also spiked 314% to rank 2. Motor Breath (3.5g) edged over the 50% MoM threshold at 50% to hold rank 4, but Sweet Bread (3.5g) slipped 7% and settled at rank 6, indicating uneven traction within the lineup. Jelly Breath (3.5g) held rank 1 without a reported MoM rate, and with all top ten positions coming from Flower, the portfolio shows a single-category concentration that tilts execution toward scaling a few fast-moving 3.5g strains rather than broadening format variety.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
