May-2026
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Market Insights Snapshot
Kushy Punch’s category mix in May 2026 is concentrated in Vapor Pens at 55.25% share with year-over-year sales down 28.79% and month-over-month down 0.77%, while Edible holds 22.95% share with sales up 1.42% YoY and 2.68% MoM, and Pre-Roll has grown to 21.80% share with sales up 66.13% YoY and 12.28% MoM. With an average price decline of 15.09% YoY to $21.03 and Vapor Pens priced at $33.01 versus Edible at $9.80, the mix shift indicates revenue reliance is tilting away from the previously dominant Vapor Pens toward faster-growing Pre-Roll and steady Edible; the pattern implies the brand’s growth engine is migrating to lower- and mid-priced formats even as the flagship category contracts.
The brand sits at rank 12 in Vapor Pens in Missouri while that category’s share fell 28.79% YoY and 0.77% MoM, versus Pre-Roll’s 66.13% YoY and 12.28% MoM gains that expanded its mix to 21.80%. Edible’s modest 1.42% YoY and 2.68% MoM growth at a lower $9.80 average price suggests volume-led contribution, whereas Vapor Pens’ higher $33.01 price point combined with share concentration at 55.25% magnifies the drag from its YoY decline; the implication is that maintaining relevance in Vapor Pens is necessary for rank stability in Missouri, but near-term positioning will benefit from prioritizing Pre-Roll momentum and protecting Edible velocity to buffer overall sales volatility.
Competitive Landscape
Kushy Punch is currently ranked #12 in MO Vapor Pens in May 2026, down 9 positions year over year from #3, while holding flat versus February 2026 at #12; this contrasts with a category led by Illicit / Illicit Gardens at #1 from #1 year over year and Galactic climbing from #7 to #2. The brand once peaked at #2 in March 2025 but has ceded share as competitors advanced ranks by 5 to 8 positions year over year, including Good Day Farm moving from #6 to #3 and Pinpoint rising from #10 to #4; this trajectory implies Kushy Punch’s current position is a stabilization at a lower tier rather than a temporary dip, requiring a reclaim strategy against upward-mobilizing leaders.

Notable Products
Kushy Punch x Uppercut - Sativa Strawberry Kiwi Gummies 10-Pack (100mg) posted the steepest decline in May 2026 at -20.8% and slid to rank 10, while Indica Peach Mango Gummies (100mg) fell -12.0% to rank 5. In contrast, Sativa Lemonade Full Specrtum Fast Acting Gummies 10-Pack (100mg) rose +23.3% to rank 1 and Blue Raspberry Fast Acting Gummies 10-Pack (100mg) was flat at +0.4% at rank 3, indicating a bifurcation between fast-acting offerings and co-branded or traditional SKUs. Eight of the top ten are Edible SKUs, with Watermelon Flavor Gummies 10-Pack (100mg) up +13.1% at rank 8 and Recover Blueberry Gummies (100mg) down -3.0% at rank 4, and a single Vapor Pens SKU entered at rank 9 with $118,402 in May 2026 sales. The mix implies Kushy Punch is tilting toward differentiated fast-acting edibles while trimming momentum in co-branded and certain indica flavors, setting up a concentration in core edible formats with selective expansion into inhalables.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.







