Sep-2025
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Overview
Market Insights Snapshot
In the realm of cannabis concentrates, Lamplighter's performance in Alberta has seen notable fluctuations over the months from June to September 2025. The brand managed to maintain a presence within the top 30, albeit with some volatility, as it moved from rank 21 in June to 29 by September. This shift indicates a downward trend, especially considering the dip in sales from August to September. In the vapor pens category, Lamplighter also experienced a downward trajectory, slipping from rank 34 in June to 49 by September. This decline could suggest increasing competition or changing consumer preferences in the region.
Examining Lamplighter's performance in Ontario, their presence in the pre-roll category remained consistent, albeit outside the top 30, with rankings fluctuating between 73 and 90 over the four months. This consistency, despite not breaking into the top 30, indicates a stable consumer base but also highlights room for growth. In contrast, their performance in the vapor pens category in Ontario shows a more pronounced decline, with the brand dropping from rank 66 in June to 90 by September. This movement suggests that Lamplighter might need to reassess its strategy in this category to regain traction in the market.
Competitive Landscape
In the competitive landscape of the Pre-Roll category in Ontario, Lamplighter has experienced notable fluctuations in its ranking and sales over the months from June to September 2025. Starting at a rank of 73 in June, Lamplighter improved to 69 in July, but then saw a decline to 85 in August and further to 90 in September. This downward trend in rank correlates with a decrease in sales from a peak in July. In contrast, 7 Acres maintained a relatively stable position, with ranks fluctuating between 77 and 89, while Lord Jones showed a consistent improvement from 94 in June to 88 in September. Meanwhile, Bubble Kush entered the top 20 in August at rank 98 and improved to 91 by September, indicating a positive trajectory. Dom Jackson also showed a slight decline, similar to Lamplighter, moving from 83 in June to 92 in September. These dynamics suggest that while Lamplighter was once a stronger contender, the brand faces increasing competition and may need strategic adjustments to regain its footing in the Ontario Pre-Roll market.
Notable Products
In September 2025, the top-performing product for Lamplighter was the Tiger Berry Infused Pre-Roll 3-Pack (1.5g) in the Pre-Roll category, maintaining its consistent first-place ranking from the previous months despite a slight decrease in sales to 4440 units. The Tiger Berry Liquid Diamonds Dispenser (1g) in the Concentrates category saw a notable rise, climbing to second place from fifth in August, reflecting a strategic improvement in its market position. The Tiger Berry Distillate Disposable (1g) in Vapor Pens secured the third spot, marking its first appearance in the top rankings. The Pineapple Coconut Escape Liquid Diamonds Dispenser (1g) maintained a strong presence, ranking fourth, although it slipped from its second-place position in August. Lastly, the Honeydew Lime Distillate Cartridge (1g) made its debut in the rankings at fifth place, indicating a growing interest in this Vapor Pens product.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.