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Aug-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Where to Buy
Let's Burn is stocked at 42 licensed dispensaries across Connecticut, with the deepest coverage in New Haven, Norwalk, Bristol, Hamden, and Manchester. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
In August 2026, Let's Burn concentrated 66.05% of sales in Flower while Pre-Roll accounted for 20.09% and Vapor Pens 13.86%, indicating a diversified but Flower-led mix; within the month, Vapor Pens grew 116.29% MoM and Pre-Roll rose 45.94% MoM, whereas Flower expanded 4.11% MoM. With Flower holding rank 2 in Connecticut and Vapor Pens carrying the highest average price at $67.79, the intra-month surge in inhalables tilted momentum away from a single-category reliance; the pattern implies the brand is transitioning from a Flower-centric base toward a broader inhalables footprint anchored by rapid Vapor Pens and Pre-Roll adoption.
The mix and rank dynamics imply headroom to leverage Connecticut rank 2 in Flower while reallocating attention to faster-growing inhalables: a 116.29% MoM spike in Vapor Pens alongside a 45.94% MoM lift in Pre-Roll contrasts with the 4.11% MoM Flower increase, suggesting incremental share capture can come from cross-selling into higher-velocity, higher-price segments. With Vapor Pens at a 13.86% share and Pre-Roll at 20.09%, pushing these categories toward parity with Flower’s 66.05% share could rebalance revenue risk and elevate price realization; the pattern implies positioning that uses Flower’s rank 2 halo in Connecticut to accelerate trial in Vapor Pens and reinforce repeat in Pre-Roll.
Competitive Landscape
Let's Burn sits at #2 in CT Flower as of August 2026, flat versus #2 in May 2026 but down from its peak at #1 in July 2026; meanwhile, Theraplant is #1 after rising 8 positions year over year and posting an 84.6% YoY sales increase, while Find. moved to #4 with a 13-place YoY climb and 167.9% YoY growth. Compared with Comffy at #3 after a 7-rank YoY rise and 23.9% YoY growth, Let's Burn’s three-month rank hold at #2 alongside a one-month slip from #1 to #2 indicates share defense rather than expansion, implying the brand must convert short-lived leadership in July 2026 into sustained momentum before faster-rising rivals overtake it.
Notable Products
Mule Fuel (3.5g) posted the largest month-over-month gain at 54.7% while holding rank 4, contrasted by Blue Dream Pre-Roll (1g) dropping 16.2% at rank 5; this divergence suggests Flower momentum is outpacing certain Pre-Roll staples in August 2026. Trop Cherry (3.5g) rose 15.9% and led the lineup at rank 1, whereas CT Kush Cake (3.5g) fell 19.5% at rank 6, indicating consumers are favoring select premium Flower SKUs over legacy strains despite CT Kush Cake still generating $146,352. With four of the top ten as Pre-Roll SKUs but mixed trajectories — Grape Gas Pre-Roll (1g) up 29.2% at rank 2 versus the Blue Dream decline — the portfolio balance tilts toward higher-velocity Flower draws that set the pace for near-term assortment and pricing decisions.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
