Levitate

Data Snapshot: Jun 11, 2024
Levitate Cannabis Brand Logo
$1M+

May-2024

Sales

Neutral

Trend

6-Month

30

Product Count

SKUs

Levitate

Overview

Markets

Levitate Locations

Product Trends

Levitate Categories

Levitate Sales

Market Insights Snapshot

Levitate Historical Sales by Category

Levitate has shown a varied performance across different categories and states. In Michigan, their presence in the Flower category has been notably absent from the top 30 brands for the months of February through May 2024. This absence indicates a significant challenge for Levitate in gaining traction within this competitive category. Conversely, their performance in the Vapor Pens category in Michigan has been relatively stable, maintaining ranks within the top 20. Despite a slight decline from 14th in February to 18th in May, Levitate has managed to stay relevant in this segment, reflecting a consistent consumer interest in their vapor pen products.

When analyzing sales trends, it is evident that Levitate's revenue from Vapor Pens has experienced a downward trajectory over the months, with sales figures dropping from $825,842 in February to $607,872 in May. This decline suggests that while Levitate remains a recognized player in the Vapor Pens category, there could be external factors or increased competition impacting their sales. The lack of presence in the Flower category, combined with the declining sales in Vapor Pens, highlights areas where Levitate might need to strategize and innovate to bolster their market position and drive growth in Michigan.

May-2024 Rank
Flower
Vapor Pens
71
18
Levitate

Competitive Landscape

In the Michigan Vapor Pens category, Levitate has experienced notable fluctuations in its competitive positioning over the past few months. Starting from a rank of 14 in February 2024, Levitate saw a decline to 17 in March, a slight improvement to 16 in April, and then a drop to 18 in May. This downward trend in rank coincides with a consistent decrease in sales, suggesting that Levitate is facing stiff competition. For instance, Redbud Roots, although also experiencing a decline, maintained a higher rank than Levitate in May. Meanwhile, Traphouse Cannabis Co. has shown more stability and even improvement, peaking at rank 14 in April before settling at 16 in May. Additionally, Mozey Extracts has demonstrated a positive trajectory, climbing from rank 25 in February to 17 in May, surpassing Levitate. The competitive landscape indicates that while Levitate remains a significant player, it must strategize effectively to counteract the upward momentum of brands like Mozey Extracts and the consistent performance of Traphouse Cannabis Co.

Levitate market ranking for MI Vapor Pens

Levitate

Notable Products

In May-2024, the top-performing product for Levitate was the Blue Raz Distillate Cartridge (1g) in the Vapor Pens category, which secured the first rank with notable sales of 7006 units. The Grape Soda Distillate Cartridge (1g) made an impressive debut at the second position. The Rainbow Sherbert Distillate Cartridge (1g) climbed to third place, showing a consistent improvement from previous months. The Purple Punch Distillate Cartridge (1g), which was the top product in April, dropped to fourth place. Lastly, the Blue Dream Distillate Cartridge (1g) fell to fifth place after holding the second rank for two consecutive months.

Product Rank
Category
Feb-2024
Mar-2024
Apr-2024
May-2024
Blue Raz Distillate Cartridge (1g)
Vapor Pens
2
3
4
1
Grape Soda Distillate Cartridge (1g)
Vapor Pens
>5
>5
>5
2
Rainbow Sherbert Distillate Cartridge (1g)
Vapor Pens
4
5
5
3
Purple Punch Distillate Cartridge (1g)
Vapor Pens
5
4
1
4
Blue Dream Distillate Cartridge (1g)
Vapor Pens
1
2
2
5
View product & sales data

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