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Dec-2025
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Overview
Market Insights Snapshot
Lift Tickets has shown varying performance across different categories and states, with notable fluctuations in rankings and sales. In California, the brand has experienced a rollercoaster in the Pre-Roll category, climbing from a rank of 58 in September 2025 to 48 in November, before dropping to 68 by December. This volatility indicates a competitive landscape in California's Pre-Roll market, where maintaining a consistent position can be challenging. The Vapor Pens category also highlights Lift Tickets' struggle for visibility, as they were ranked 100 in September but failed to break into the top 30 in subsequent months, suggesting a need for strategic adjustments to enhance their presence in this segment.
The sales figures for Lift Tickets in California reveal some interesting patterns, despite the ranking fluctuations. For instance, while Pre-Roll sales rose from September to November, reaching a peak in November, there was a significant decline in December. This dip might be attributed to seasonal factors or increased competition during the holiday season. The absence of ranking data for the Vapor Pens category after September might be a cause for concern, indicating that the brand has yet to establish a strong foothold in this area. Observing these trends can provide valuable insights into the brand's market dynamics and potential areas for growth or improvement.
Competitive Landscape
In the competitive landscape of the California Pre-Roll market, Lift Tickets experienced notable fluctuations in its ranking from September to December 2025, impacting its market position and sales trajectory. Initially ranked 58th in September, Lift Tickets improved to 48th by November, reflecting a positive trend in sales performance. However, by December, the brand's rank dropped to 68th, indicating a potential challenge in maintaining its upward momentum. Competitors like Cookies and 3C Farms / Craft Cannabis Cultivation demonstrated more stable rankings, with Cookies starting at 45th and ending at 65th, while 3C Farms showed a consistent improvement from 79th to 71st. THC Design and Rosin Tech also presented competitive pressures, with THC Design climbing from 96th to 73rd and Rosin Tech maintaining a steady position around the mid-60s. These dynamics suggest that while Lift Tickets has the potential for growth, it faces significant competition and must strategize to stabilize and enhance its market presence.
Notable Products
In December 2025, the top-performing product from Lift Tickets was the GMO Infused Pre-Roll 5-Pack (2.5g), which achieved the number one rank with sales of 649 units. The Lights On - THCV/THC 1:2 Kiwi Melon Energy Drink maintained a consistent performance, holding the second position, despite fluctuating ranks in previous months. The Lift Tickets X No Till Kings - J1 Infused Pre-Roll 5-Pack secured the third spot, marking its debut in the rankings. The Lift Tickets x Nameless Genetics - Sour Runtz Infused Pre-Roll 5-Pack dropped to fourth place from its previous third position in November. Jack the Ripper Infused Pre-Roll 5-Pack experienced a decline, moving from the top rank in November to fifth place in December.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
