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Oct-2025
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Overview
Market Insights Snapshot
In the competitive landscape of cannabis brands, Lift Tickets has shown varied performance across different categories and states. In the state of California, the brand has been making notable strides in the Pre-Roll category. Despite a slight dip in September 2025, where they ranked 62nd, Lift Tickets improved to the 54th position by October 2025. This improvement is accompanied by an increase in sales from September to October, indicating a positive trend. However, the absence of Lift Tickets in the top 30 rankings for the Vapor Pens category in California suggests that the brand may need to bolster its presence and strategy in this segment to capture more market share.
The fluctuations in Lift Tickets' rankings highlight the dynamic nature of the cannabis market and the challenges brands face in maintaining a strong foothold across various categories. The brand's ability to climb the ranks in the Pre-Roll category in California is a testament to its potential for growth and adaptability. However, the lack of a top 30 presence in other categories such as Vapor Pens underscores the competitive pressures and the need for targeted efforts to enhance visibility and consumer engagement in these areas. The data suggests that while Lift Tickets is making headway in certain segments, there remains significant room for growth and expansion across other categories and states.
Competitive Landscape
In the competitive landscape of the California pre-roll category, Lift Tickets has shown a notable improvement in its ranking, moving from 59th in July 2025 to 54th by October 2025. This upward trend indicates a positive shift in market presence, despite facing stiff competition. For instance, Lowell Herb Co / Lowell Smokes experienced a decline, dropping from 28th to 50th over the same period, suggesting potential market share gains for Lift Tickets. Meanwhile, Glass House Farms (CA) maintained a relatively stable position, hovering around the 50th rank, which could indicate a steady consumer base. Interestingly, Daze Off entered the top 20 in October 2025 at 57th, potentially posing a new competitive threat. Additionally, KOA Exotics improved from 69th to 56th, indicating a growing presence that Lift Tickets should monitor. These dynamics highlight the competitive pressures and opportunities within the California pre-roll market, emphasizing the importance of strategic positioning for Lift Tickets to continue its upward trajectory.
Notable Products
In October 2025, the top-performing product from Lift Tickets was the XJ 13 Infused Pre-Roll 5-Pack, climbing to the number one spot in the Pre-Roll category with sales of 869 units. Following closely was the Lemon Banana Sherbet Live Resin Infused Pre-Roll 5-Pack, securing the second rank in its debut month. The White Zlushi Live Resin Infused Pre-Roll 5-Pack showed a slight decline, moving to third place from its previous fourth rank in August. Nameless OG Infused Pre-Roll 5-Pack entered the rankings in fourth place, while Lights On - THCV/THC 1:2 Kiwi Melon Energy Drink fell from the top position in July to fifth place in October. These shifts indicate a strong preference for infused pre-rolls over beverages during this month.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
