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Apr-2026
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Overview
Market Insights Snapshot
Lifties has shown a notable performance in the Pre-Roll category in Ohio. Despite not breaking into the top 30 in January and February 2026, Lifties made a significant leap in March, achieving a rank of 33. By April, they further improved their standing to 26th place. This upward trend suggests a growing consumer interest and market penetration within Ohio's Pre-Roll segment. The sales figures corroborate this positive trajectory, with a substantial increase from March to April, highlighting a strong market response to their offerings.
However, outside of Ohio, Lifties' presence in the Pre-Roll category remains under the radar as they did not secure a top 30 position in any other states or provinces during the same period. This absence from the rankings could either indicate a strategic focus on Ohio or highlight potential areas for growth and expansion. The brand's performance in Ohio could serve as a blueprint for entering and scaling in other markets, providing valuable insights into consumer preferences and competitive positioning. As Lifties continues to navigate the cannabis landscape, monitoring their movements across different states could reveal further strategic shifts and growth opportunities.
Competitive Landscape
In the competitive landscape of the Ohio pre-roll category, Lifties has shown a promising upward trend in recent months. After not ranking in the top 20 at the start of 2026, Lifties made a notable entry at rank 33 in March and improved to rank 26 by April. This upward trajectory suggests a positive reception in the market, potentially driven by strategic marketing or product enhancements. In contrast, Eden's Trees experienced a decline from rank 12 in February to 25 in April, indicating potential challenges in maintaining their earlier momentum. Meanwhile, Roll One / R.O. has consistently hovered around the 18-19 mark before dropping out of the top 20 in April, which could signal a shift in consumer preferences or competitive pressures. As Lifties continues to climb the ranks, it will be crucial to monitor how they capitalize on this momentum to potentially surpass competitors like O'Dank and Valley Girl (OH), both of which have also shown fluctuations in their standings.
Notable Products
In April 2026, the top-performing product for Lifties was Super Boof Infused Pre-Roll (1g) in the Pre-Roll category, maintaining its number one ranking for three consecutive months with a notable sales figure of 4412 units. Following closely, Opening Day Rosin Infused Pre-Roll (1g) also in the Pre-Roll category, held steady at the second position since March 2026, showing a consistent sales increase. Super Boof Infused Pre-Roll (1g) has shown remarkable growth from February to April, indicating a strong customer preference. The stability in rankings for these top products suggests a consistent demand in the market. Overall, the Pre-Roll category continues to dominate the sales landscape for Lifties.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
