Data Snapshot: Oct 27, 2026
$500K+

Sep-2026

Sales

Neutral

Trend

6-Month

271

Product Count

SKUs

$14.45

Avg Price

-33.7%

YoY Sales Change

5.2%

YoY Price Change

Lolo cannabis, owned by the San Francisco-based NorCal Cannabis Company, positions itself as a value brand, focusing on delivering high-quality marijuana products at reasonable prices. Utilizing a network of farmer partners in Northern California, Lolo cultivates a range of products including flower, prerolls, gummy, and vape cartridges. The brand distinguishes itself by overarching commitment to value; maintaining a balance of potent quality with affordability.
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Lolo

Where to Buy

Lolo is stocked at 259 licensed dispensaries across California, Nevada, and Washington, 247 of them in California, with the deepest coverage in Los Angeles, San Francisco, Sacramento, San Diego, and Santa Ana. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.

https://headsetstorage.blob.core.windows.net/brand-stores/4811.json?v=20261004
Lolo Sales

Market Insights Snapshot

Lolo Historical Sales by Category

Lolo’s mix in September 2026 tilted heavily to Flower at 80.17% share with Pre-Roll at 19.83%, while Flower declined 33.49% year over year and 28.53% month over month and Pre-Roll fell 34.60% year over year and 32.17% month over month. Across the brand, sales were down 33.74% year over year as average price rose 5.22%, and within Flower the average price was $23.62, indicating mix pressure concentrated in higher-priced Flower even as rank sat at 38 in Flower within California. The pattern implies Lolo is over-indexed to a contracting Flower segment and carrying price points that are not offsetting volume losses, which is pulling overall share down despite category concentration.

With Flower at 80.17% share and a 28.53% month-over-month decline alongside Pre-Roll’s 32.17% month-over-month decline, the back-to-back contractions suggest Lolo’s positioning is anchored to categories experiencing deeper-than-market pullbacks, not a transient dip. Coupled with a 33.74% year-over-year brand decline and a 5.22% increase in average price, holding rank 38 in Flower in California points to a price-to-volume tradeoff that reduces accessibility and compresses velocity relative to rank peers. This implies Lolo needs to rebalance toward lower-friction pack sizes or sub-segments within Flower and Pre-Roll to stabilize share and protect its California Flower rank exposure.

Sep-2026 Rank
Flower
Pre-Roll
38
76
Category
Share of Sales
Avg Item Price
YoY %
MoM %
Flower
80.2%
$23.62
-33.5%
-28.5%
Pre-Roll
19.8%
$5.63
-34.6%
-32.2%
Lolo

Competitive Landscape

Lolo ranks #38 in California Flower in September 2026, down 12 positions YoY from #26 in September 2025 and 10 positions since June 2026 when it stood at #28; meanwhile, category leaders such as STIIIZY moved from #2 to #1 with a 47.8% YoY sales increase and CAM climbed from #3 to #2 alongside 28.9% YoY growth, while CannaBiotix (CBX) slid from #1 to #3 with a 21.1% YoY sales decline; Lolo’s fall from its peak #26 in September 2025 to #38 in September 2026, coupled with a 10-rank drop versus the 3-month mark, implies share is consolidating toward faster-growing leaders and that Lolo’s current assortment or distribution cadence is misaligned with where gains are accruing.

Lolo market ranking for CA Flower

Lolo

Notable Products

OG Chem Pre-Roll (1g) posted the steepest movement in September 2026 with a -57.8% MoM drop while sliding to rank 4, whereas Blueberry Scone Pre-Roll (1g) held rank 1 despite a -4.4% MoM dip. Chemdawg (3.5g) declined -24.2% MoM at rank 6, and Holy Grail OG Smalls (3.5g) softened -2.4% MoM at rank 3, pointing to pressure on Flower even as it keeps two of the top six. With six of the top ten coming from Pre-Roll SKUs, the mix is tilting toward convenient formats even as volatility emerges within single-SKU pre-rolls. The pattern implies Lolo’s commercial direction is consolidating around Pre-Roll breadth while flagship Flower items act as anchors but require margin vigilance amid month-to-month swings.

Product
Category
May-2026
Jun-2026
Jul-2026
Aug-2026
Sep-2026
MoM %
Blueberry Scone Pre-Roll (1g)
Pre-Roll
1
2
5
3
1
-4.4%
Grapeful Dead Pre-Roll (1g)
Pre-Roll
>10
>10
>10
>10
2
—
Holy Grail OG Smalls (3.5g)
Flower
>10
>10
3
5
3
-2.4%
OG Chem Pre-Roll (1g)
Pre-Roll
5
6
1
2
4
-57.8%
Chemdog Pre-Roll (1g)
Pre-Roll
>10
>10
4
>10
5
—
Chemdawg (3.5g)
Flower
>10
>10
>10
4
6
-24.2%
Holy Grail OG Infused Pre-Roll (1g)
Pre-Roll
>10
>10
>10
>10
7
—
Tres Dawg Smalls (3.5g)
Flower
>10
>10
>10
>10
8
—
Master Kush Hash Infused Pre-Roll 3-Pack (1.5g)
Pre-Roll
>10
>10
>10
>10
9
—
Diesel Berry Smalls (3.5g)
Flower
>10
>10
>10
>10
10
—
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Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.

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