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Sep-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Where to Buy
THC Design is stocked at 169 licensed dispensaries across California and Nevada, 134 of them in California, with the deepest coverage in Los Angeles, San Diego, San Francisco, Sacramento, and Santa Ana. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
In September 2026, THC Design concentrated 77.07% of sales in Flower with 22.93% in Pre-Roll, marking a category mix that expanded Flower’s YoY by 110.20% while Pre-Roll rose 67.12% YoY; however, both contracted MoM with Flower down 12.15% and Pre-Roll down 23.25%. Average price edged up 1.05% YoY to $27.36, while Flower’s higher price point at 39.09 coincided with MoM volume pressure, and Pre-Roll’s lower 13.62 price did not prevent a steeper MoM decline; the pattern implies a heavier reliance on Flower that is scaling YoY but exposed to short-cycle pullbacks when pricing and demand tighten.
With overall brand sales up 98.47% YoY alongside a 78.27% 24‑month gain, the dual-track of outsized Flower growth (+110.20% YoY, rank 13 in Flower in Nevada) and softer MoM across both categories (-12.15% Flower, -23.25% Pre-Roll) implies a positioning anchored in premiumized Flower that drives annual share gains while leaving short-term throughput sensitive to promotional cadence. The current mix signals that sustaining share at a 77.07% Flower weight will likely require smoothing monthly volatility—either via price-pack architecture or deeper Pre-Roll penetration—because the steeper Pre-Roll MoM drop against a smaller 22.93% base reduces basket entry breadth even as the YoY trajectory remains elevated.
Competitive Landscape
THC Design sits at rank 47 in California Flower in September 2026, improving 43 positions year over year from rank 90 while edging up 3 spots since June 2026, and it briefly peaked at rank 41 in August 2026 before slipping 6 places, indicating momentum with volatility. Against this backdrop, STIIIZY advanced from rank 2 to rank 1 as its sales grew 47.8% year over year, whereas CannaBiotix (CBX) slid from rank 1 to rank 3 with a 21.1% sales contraction, contrasting with THC Design’s upward rank change and signaling that gains are achievable even as leaders shuffle. The pattern implies THC Design’s rank trajectory is moving from fringe to mid-pack, but the August-to-September pullback suggests future share wins will depend on stabilizing monthly execution to avoid givebacks after step-ups.
Notable Products
El Chivo (3.5g) posted the steepest decline in September 2026 at -34.8% while sliding to rank 4, and El Chivo Pre-Roll (1g) fell -30.4% at rank 2, indicating erosion concentrated in the El Chivo line despite Crescendo (3.5g) holding rank 1 with a smaller -3.6% dip. With Pre-Rolls occupying ranks 2, 3, 6, 7, and 8, five of the top ten are Pre-Roll SKUs even as two of those Pre-Rolls dropped -30.4% and -35.8%, implying unit breadth without momentum in that form factor.
Countering the declines, Super Lemon Haze (3.5g) grew +34.6% to rank 5 while AJ Sour (3.5g) advanced +21.4% at rank 9, suggesting strain rotation within Flower where Crescendo (14g) sits at rank 10 with unreported MoM alongside Crescendo (3.5g) at rank 1. The split between Flower gains of +34.6% and +21.4% and Pre-Roll drops of -28.9% and -35.8% implies THC Design’s near-term revenue mix is tilting back toward Flower, favoring higher-velocity eighths over single-count Pre-Rolls.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
