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Sep-2025
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Overview
Market Insights Snapshot
THC Design has exhibited varying performance across different categories and states, with notable trends in both California and Nevada. In California, the brand's Flower category did not rank in the top 30 over the summer months, which could indicate challenges in maintaining a competitive edge in this large market. Meanwhile, their Pre-Roll category saw a fluctuating presence, starting at the 100th position in June, disappearing from the top 30 in July, reappearing at 85th in August, and then dropping back to 100th in September. Such volatility suggests a need for strategic adjustments to bolster their market position in California.
In Nevada, THC Design's performance shows a more consistent and positive trend. The Flower category improved from the 52nd position in June to maintaining a steady 33rd position in both August and September, indicating a strengthening foothold in this market. The Pre-Roll category also demonstrated upward momentum, climbing from the 40th position in June to a notable 26th in September. This upward trajectory in Nevada suggests that THC Design's strategies may be resonating well with consumers, particularly in the Pre-Roll segment. These trends highlight the importance of state-specific strategies and the potential for growth in select markets.
Competitive Landscape
In the competitive landscape of the California flower category, THC Design has faced notable challenges, as reflected by its absence from the top 20 rankings from June to September 2025. This indicates a potential struggle to maintain market presence amidst strong competition. Brands like Greenline Organics and Autumn Brands have shown fluctuations in their rankings, with Greenline Organics maintaining a relatively stable presence around the mid-80s, while Autumn Brands experienced a decline from 68th in July to 88th in September. Meanwhile, Seed Junky Genetics and Halfpipe Cannabis also demonstrated variable rankings, indicating a dynamic and competitive market environment. These trends suggest that THC Design may need to innovate or adjust its strategies to regain visibility and compete effectively in this evolving market.
Notable Products
In September 2025, the top-performing product for THC Design was Crescendo (3.5g) in the Flower category, which regained its first-place rank from June after slipping to third in August, achieving sales of 1767 units. Block Party Pre-Roll (1g) debuted impressively at the second position in the Pre-Roll category. Garlic Cocktail Pre-Roll (1g) climbed back to third place from fifth in August, showing a strong recovery in sales. Garlic Cocktail (3.5g) maintained a consistent fourth-place ranking from August into September. Notably, Crescendo (14g) entered the rankings for the first time in September at fifth place, indicating a growing interest in larger quantities.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
