Jul-2025
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Overview
Market Insights Snapshot
THC Design has shown varying performance across different states and product categories. In California, the brand's presence in the Flower category did not break into the top 30, with rankings of 69 and 68 in April and May 2025 before disappearing from the list in June and July. This absence from the top 30 indicates a competitive challenge in maintaining a strong foothold in California's Flower market. However, in the Pre-Roll category, THC Design saw some fluctuation, ranking 68th in April and improving to 65th in May, though it fell to 94th in June before climbing back to 87th in July. This suggests a potential for growth, albeit with some volatility in consumer demand or market positioning.
In Nevada, THC Design's performance in the Flower category showed a positive trend, with a significant jump from 51st in June to 30th by July 2025, reflecting an upward trajectory and increased consumer interest or successful market strategies. Conversely, in the Pre-Roll category, the brand started strong in April with a 31st ranking, maintaining a presence in the top 30 in May before slipping to 38th and then 45th in June and July, respectively. This decline suggests a need for strategic adjustments to regain momentum. Overall, THC Design's mixed results across categories and states highlight the dynamic nature of cannabis markets and the importance of adaptive strategies to capture market share effectively.
Competitive Landscape
In the competitive landscape of the Flower category in Nevada, THC Design has shown a notable fluctuation in its rank over the months from April to July 2025. Starting at a rank of 40 in April, THC Design experienced a dip, falling to 51 in June, before making a significant recovery to rank 30 in July. This upward trajectory in July coincides with a substantial increase in sales, suggesting a positive reception of their products or effective marketing strategies. In comparison, FloraVega / Welleaf also saw a fluctuating rank, dropping from 18 in April to 43 in May, but managed to stabilize around the 29th position by July, indicating a competitive edge in maintaining sales volume despite rank volatility. Meanwhile, Prime Cannabis maintained a more consistent presence, hovering around the mid-20s, which suggests a stable consumer base. On the other hand, TRENDI and Carbon have shown more erratic rank changes, with TRENDI peaking at 35 in May and Carbon making a notable leap from 65 in June to 38 in July. These dynamics highlight the competitive pressures and opportunities for THC Design to capitalize on its recent momentum to further enhance its market position in Nevada's Flower category.
Notable Products
In July 2025, THC Design's top-performing product was Crescendo (3.5g) in the Flower category, maintaining its number one rank despite a decrease in sales to 1105 units. Garlic Cocktail Pre-Roll (1g) climbed significantly to the second position in the Pre-Roll category, with notable sales of 992 units. Crescendo Pre-Roll 6-Pack (3.5g) improved its rank from fifth to third in the Pre-Roll category, showing a steady increase in popularity. XJ-13 Pre-Roll (1g) secured the fourth spot, while Garlic Cocktail (3.5g) in the Flower category dropped to fifth place, indicating a shift in consumer preference towards pre-rolls. Compared to previous months, the rankings suggest a growing trend in the Pre-Roll category, with several products improving their positions.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.