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Nov-2025
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Overview
Market Insights Snapshot
Mad Hatter OG has shown a notable entry into the edible category in Saskatchewan. After not ranking in the top 30 brands in the months leading up to November 2025, Mad Hatter OG made a significant jump to secure the 12th position in that month. This move indicates a strong performance and suggests a growing presence and acceptance of their products in the Saskatchewan market. The absence of ranking in prior months could be seen as a challenge they have overcome, marking November as a breakthrough moment for the brand in this category.
While Mad Hatter OG's emergence in Saskatchewan's edible market is impressive, the brand's absence from the top 30 rankings in other states or categories during the same period might imply a more localized success or a strategic focus on specific markets. This focus could either represent an opportunity for expansion into other regions or a potential risk if the brand does not diversify its market presence. As they continue to build their reputation and consumer base in Saskatchewan, it will be interesting to observe if similar patterns of success will be replicated in other states or categories in the near future.
Competitive Landscape
In the competitive landscape of the edible cannabis market in Saskatchewan, Mad Hatter OG has demonstrated a notable entry by securing the 12th rank in November 2025. This marks its first appearance in the top 20, indicating a positive trajectory in market presence. Comparatively, Lord Jones also entered the rankings at 11th place in October 2025, slightly ahead of Mad Hatter OG, but with no presence in the preceding months. Meanwhile, DynaWellness maintained a consistent position, ranking 12th in October and improving to 11th in November, suggesting a stable and competitive edge. Monjour showed fluctuations, dropping out of the top 20 in October but reappearing at 10th in November, indicating potential volatility. The leading brand, Shred, was absent from the rankings after August, suggesting a potential decline or strategic shift. These dynamics highlight Mad Hatter OG's promising entry into the market amidst fluctuating performances from established competitors.
Notable Products
In November 2025, the Delta-8/THC 10:1 Raspberry Lime Zinger Gummies 10-Pack (100mg Delta-8, 10mg THC) maintained its position as the top-performing product for Mad Hatter OG, with sales reaching 571 units. This product had ascended to the number one rank in October 2025 and continued to hold this spot in November, indicating sustained consumer preference. Meanwhile, Mango Habanero Soft Chews 2-Pack (10mg) was not ranked in November, despite being the top product in August and September, suggesting a shift in consumer interest. The consistent performance of the Delta-8/THC gummies highlights their growing popularity in the Edible category. Overall, the rankings reflect a dynamic change in consumer preferences within Mad Hatter OG's product lineup.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
