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Sep-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Market Insights Snapshot
In September 2026, Mad Hatter OG operated as a single-category brand with Edible holding a 100.0% mix and a 21.19% month-over-month lift, alongside a 13,498.07% year-over-year surge and an average price that is up 322.25% YoY; the Edible focus coincides with a rank of 9 in Saskatchewan Edible, indicating performance that is concentrated rather than diversified. With average price at $25.29 and share concentrated at 100.0%, the pattern implies Mad Hatter OG is scaling volume and price simultaneously within Edible without cross-category buffer, which increases sensitivity to Edible-specific demand swings.
The 21.19% month-over-month growth paired with a 13,498.07% year-over-year spike, while holding rank 9 in Saskatchewan Edible, signals headroom to climb ranks through deeper penetration or pack/price architecture, given the 322.25% YoY price increase did not prevent share from consolidating at 100.0%. The single-category stance at 100.0% mix plus $25.29 average price suggests a premiumized Edible positioning where further gains likely depend on expanding velocity in existing SK Edible doors rather than assortment breadth, implying price elasticity remains manageable but requires vigilance if MoM growth softens.
Competitive Landscape
Mad Hatter OG is ranked #9 in SK Edible in September 2026, improving 8 positions since June 2026 when it was #17, and reaching a peak rank of #9 in September 2026; meanwhile, Wyld held #1 year over year while growing sales by 63.6%, and Wana moved from #19 to #5 with a 2,880.7% sales increase, indicating competitors advanced faster on both rank and velocity. Against this backdrop, Shred sits at #2 after a +1 YoY rank change with an 8.7% sales lift, while Spinach is #3 after slipping from #2 and declining 15.3% in sales, suggesting Mad Hatter OG’s rank climb is driven more by recent-quarter momentum than sustained share capture, implying the current trajectory points to fragile gains unless conversion accelerates.
Notable Products
Delta-8/THC 10:1 Raspberry Lime Zinger Gummies 10-Pack (100mg Delta-8, 10mg THC) led September 2026 with a rank of 1 and a month-over-month increase of 21.2%, while no other SKU posted comparable double-digit gains or a rank change within the top ten to challenge it. The Edible category concentrated all top placement for Mad Hatter OG in September 2026, with 100% of the brand’s visible top-10 presence tied to a single high-delta-8 gummy SKU and $23,794 in sales anchoring the lead. This concentration and single-SKU lift imply Mad Hatter OG is leaning into a focused Edible strategy where depth in one differentiated formulation is carrying near-term share and rank stability.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
