Oct-2026
Sales
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6-Month
Product Count
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Avg Price
YoY Sales Change
YoY Price Change
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In October 2026, Mad Hatter OG’s category mix is fully concentrated in Edible at 100.0% share, with year-over-year sales up 461.3% and month-over-month up 18.4%. Average price edged up 1.5% YoY to $24.36, while the Edible rank in Saskatchewan sits at position 10, indicating movement potential within the top 10 as share remains singularly allocated. The pattern implies a deliberate single-category scale-up: a 100.0% mix paired with triple-digit YoY growth and a top-10 rank suggests depth-over-breadth execution that prioritizes defending and expanding Edible penetration before diversifying.
The combination of a 100.0% Edible mix and an 18.4% MoM lift points to momentum that can be converted into rank gains from position 10 if pricing discipline (1.5% YoY increase) sustains velocity without eroding basket conversion. With 461.3% YoY growth concentrated in one category and a stable price point near $24.36, the brand is signaling an efficiency play: hold price, compound volume, and use incremental share wins in Saskatchewan Edibles to build a defensible niche before considering adjacency tests, implying the near-term positioning is depth-focused laddering inside Edibles rather than mix expansion.
Competitive Landscape
Mad Hatter OG sits at rank #10 in SK Edible in October 2026, improving 9 positions from rank #19 year over year, and edging up 2 spots from #12 in July 2026 while also marking a peak rank of #10 in October 2026; this contrasts with Wyld holding #1 with a 59.3% YoY sales increase and Spinach fixed at #2 despite a 16.5% YoY decline, indicating Mad Hatter OG’s upward rank movement is tied more to steady relative gains than category-wide growth. With Gron / Grön rising on 85.2% YoY growth at #4 and Wana at #5 on 78.6% YoY growth, the step from #12 to #10 over three months implies Mad Hatter OG is advancing via incremental share capture rather than outsized volume spikes, suggesting the brand’s current trajectory is one of gradual, defensible rank consolidation within a polarized leaderboard.
Notable Products
Mad Hatter OG’s October 2026 sales are fully concentrated in one item, with Delta-8/THC 10:1 Raspberry Lime Zinger Gummies accounting for 100% of brand revenue. All sales come from Gummies in Edibles, so the brand’s revenue rests entirely on a single format and SKU.
Peer avg: average price of the same product type and package size in the same states that month.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.






