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Mar-2026
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Overview
Market Insights Snapshot
Mile High Melts has shown varying performance across different categories and states. In the concentrates category in Illinois, the brand maintained a presence in the top 30, albeit with some fluctuations. Starting at rank 22 in December 2025, there was a slight decline to rank 26 by March 2026. This downward trend correlates with a decrease in sales from $61,297 in December to $41,532 in March, indicating potential challenges in maintaining market share. However, the consistent presence in the top 30 suggests a stable, albeit pressured, position in the concentrates market.
In contrast, the performance of Mile High Melts in the vapor pens category in Illinois did not see them break into the top 30 rankings during the observed months. Despite starting at rank 72 in December 2025 and slipping to rank 77 in January 2026, the absence of a ranking for February and March indicates they fell out of the top 30 entirely. This suggests a significant challenge in capturing or maintaining a competitive edge in the vapor pens market, possibly due to increased competition or shifting consumer preferences. Such trends highlight the importance of strategic adjustments to regain traction in this category.
Competitive Landscape
In the competitive landscape of the concentrates category in Illinois, Mile High Melts has experienced some fluctuations in its market position, which could be attributed to the dynamic nature of the industry and the performance of its competitors. From December 2025 to March 2026, Mile High Melts saw a decline in its rank from 22nd to 26th, indicating a need to reassess its market strategies. During this period, Dabstract and Amber also experienced rank changes, with Dabstract moving from 21st to 24th and Amber from 26th to 25th, suggesting that while these brands faced similar challenges, they managed to maintain or slightly improve their positions. Notably, Dabl showed an upward trend, climbing from 34th to 28th, which could indicate a growing consumer preference or successful marketing efforts. The entry of Tales & Travels into the top 20 in March 2026, debuting at 27th, further intensifies the competition, highlighting the need for Mile High Melts to innovate and differentiate its offerings to regain its competitive edge.
Notable Products
In March 2026, Super Boof Live Rosin Jam (1g) remained the top-performing product for Mile High Melts, maintaining its number one rank from February with sales reaching 210 units. Biscotti Sundae Cold Cure Live Rosin (1g) climbed to the second position, up from third place in February, with a notable increase in sales. Pomelo Fruit Snax Live Rosin (1g) experienced a drop to third place after being the top product in January. Black Maple Live Rosin (1g) re-entered the rankings at fourth place, despite being absent in January and February, but with lower sales figures. Tallymon Runtz Live Rosin (1g) rounded out the top five, maintaining a consistent presence since its entry into the rankings in February.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
