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Nov-2025
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Overview
Market Insights Snapshot
In the state of Michigan, MKX Oil Company has demonstrated consistent performance in the Edible and Vapor Pens categories, maintaining a solid third place ranking from August through November 2025. This stability suggests a strong market presence and consumer preference for their products in these categories. Notably, the Edible category experienced a slight fluctuation in sales, peaking in October. Meanwhile, the Vapor Pens category saw a steady increase in sales, indicating growing consumer demand and possibly an effective marketing strategy or product innovation driving this upward trend.
Conversely, MKX Oil Company's performance in the Pre-Roll category in Michigan has been less impressive, with rankings consistently outside the top 30. This could be indicative of challenges in capturing market share or heightened competition within this segment. Despite minor changes in rank from 46th in August to 50th in November, the brand has not managed to break into the top tier, suggesting potential areas for strategic improvement. The sales figures for Pre-Rolls have also shown a downward trend, which may warrant a reassessment of their approach in this category to enhance their competitive edge.
Competitive Landscape
In the competitive landscape of vapor pens in Michigan, MKX Oil Company consistently held the third rank from August to November 2025, demonstrating a stable position in the market. Despite facing strong competition from top-ranked Mitten Extracts and second-ranked Muha Meds, MKX Oil Company managed to maintain its rank, indicating a robust brand presence. Notably, MKX Oil Company experienced a positive sales trajectory, with sales increasing from August to November, contrasting with the fluctuating sales of competitors like Platinum Vape and Drip (MI), which both saw variations in their sales figures. This upward trend in sales for MKX Oil Company suggests a growing consumer preference and potentially effective marketing strategies, positioning them well against their competitors in the Michigan vapor pen market.
Notable Products
In November 2025, the top-performing product for MKX Oil Company was Pineapple Express Xxtra Strength Gummies 10-Pack, maintaining its rank as number one with sales of 34,845 units. Strawberry Kush Gummies 10-Pack rose to the second position from a consistent third place in previous months, showing notable growth. Chronic Cherry Xxtra Strength Gummies 10-Pack dropped to third place from its previous second position, indicating a decline in sales momentum. Tangerine Dream Xxtra Strength Gummies 10-Pack climbed to fourth place, showing a positive trend from its previous fifth position. Blue Raspberry Xxtra Strength Gummies 10-Pack consistently held the fifth position, reflecting stable performance over the months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
