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Oct-2025
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Overview
Market Insights Snapshot
Motor City Cannabites has shown a fluctuating presence in the Michigan edibles market. In July 2025, the brand ranked 91st, and by August, it had slipped to 95th. This indicates a slight decline in their competitive standing within the state's edible category. Notably, for September and October 2025, Motor City Cannabites did not feature in the top 30 rankings, which suggests a significant drop in visibility and possibly market share during these months. This absence from the top 30 could be seen as a challenge for the brand, as it indicates that competitors may be gaining an edge or that consumer preferences might be shifting away from their offerings.
Despite the ranking challenges in Michigan, Motor City Cannabites managed to generate $17,794 in sales in July 2025, followed by a decrease to $15,674 in August. The decline in sales corresponds with their drop in ranking, which further emphasizes the importance of maintaining visibility and competitive positioning in the market. The absence from the top 30 in subsequent months could be attributed to various factors, such as market saturation or increased competition. This trend highlights the need for strategic adjustments to regain momentum and improve their standing in the edibles category.
Competitive Landscape
In the Michigan edible cannabis market, Motor City Cannabites has experienced notable fluctuations in its competitive positioning. As of August 2025, the brand ranked 95th, a slight decline from its 91st position in July. This downward trend coincides with a decrease in sales from July to August. In comparison, Sauce Essentials consistently outperformed Motor City Cannabites, maintaining a strong presence in the top 50, although it showed a downward trend from July to September. Meanwhile, CBD Living and Green Gruff were not ranked in the top 20 during the same period, indicating a similar struggle to maintain a competitive edge. Hyman re-entered the rankings in October at 97th, suggesting potential volatility in the market. For Motor City Cannabites, these dynamics highlight the importance of strategic adjustments to regain and improve its market position amidst fluctuating competitor performances.
Notable Products
In October 2025, the top-performing product for Motor City Cannabites was the Banana Split Distillate Disposable (1g) in the Vapor Pens category, maintaining its number one rank from September. The Banana Nut Brownie (200mg) in the Edible category rose significantly to the second position, with sales reaching 554 units. The Cannacarts - CBD/THC 1:1 Green Apple Distillate Disposable (1g) debuted impressively at the third spot in the Vapor Pens category. The Garlic Parmesan Pretzel Sticks (200mg) experienced a slight decline, falling to fourth place from its peak position in July, while the Caramel Apple Stixx Fast Acting Suckers 4-Pack (200mg) re-entered the rankings at fifth place. These shifts indicate a growing preference for vapor pens, while edibles continue to hold strong positions in the market.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
