Market Insights Snapshot
In the Concentrates category, Arizona's Mr. Honey Extracts has shown an impressive upward trend from August to October 2023. Starting at rank 6 in August, the brand climbed to the 3rd spot by October. This significant leap in rankings signifies a strong market performance and growing consumer preference. November witnessed a slight dip, with the brand sliding down to the 5th position. However, this is still within the top-tier rankings, indicating a robust presence in the Arizona concentrates market.
On the other hand, the performance of Mr. Honey Extracts in the Vapor Pens category in Arizona has been somewhat volatile. The brand was at the bottom of the top 20 in August, but made a significant jump to the 9th spot in September. This was a commendable improvement, but the following months saw the brand holding steady at the 11th spot. Despite these fluctuations, the brand's ability to maintain a position within the top 20 indicates a consistent demand for their Vapor Pens in the Arizona market.
In the Vapor Pens category within the Arizona market, Mr. Honey Extracts has shown a significant upward trend, moving from the 20th rank in August 2023 to the 9th in September 2023, and maintaining a position close to the top 10 in the following months. This rise in rank indicates a substantial increase in sales, outperforming several competitors. For instance, Flav maintained a steady rank around 10th, while Tru Infusion experienced a drop in rank from 10th to 14th in September, before recovering slightly. Jukebox also saw a decline in rank, falling from 13th to 19th in September, then rising to 12th in October. However, Drip Oils + Extracts consistently held a higher rank than Mr. Honey Extracts, staying within the top 10 throughout the period. Despite the competition, Mr. Honey Extracts' rapid rise in rank and sales demonstrates its growing popularity and competitiveness in the Arizona Vapor Pens market.
In November 2023, Mr. Honey Extracts' top-performing product was the Wedding Cake Budder (1g) from the Concentrates category, boasting impressive sales of 2365 units. Following closely in second place was the Blueberry Shortcake Shatter (1g), also from the Concentrates category, with 2078 units sold. The third position was held by the Cherry AK 47 Shatter (1g) with 1899 units sold.
Interestingly, the Mango Haze Distillate Cartridge (1g) from the Vapor Pens category, which was the second best-selling product in September, dropped to the fourth position in November with 1889 units sold. The GMO Distillate Cartridge (1g), despite a slight decrease in rank from October to November, maintained strong sales with 1810 units sold.