Data Snapshot: Aug 04, 2026
$500K+

Jul-2026

Sales

Strong Growth

Trend

6-Month

77

Product Count

SKUs

$44.97

Avg Price

419.4%

YoY Sales Change

-60.1%

YoY Price Change

Munchkins

Where to Buy

Munchkins is stocked at 82 licensed dispensaries across New York, with the deepest coverage in New York, Bushwick, Queens, Rochester, and Syracuse. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.

https://headsetstorage.blob.core.windows.net/brand-stores/14342.json?v=20260804
Munchkins Sales

Market Insights Snapshot

Munchkins Historical Sales by Category

Munchkins concentrated 88.75% of July 2026 sales in Flower with a 59.59% month-over-month lift, while Pre-Roll held 11.25% share and fell 27.78% MoM; together, these shifts supported a 419.39% year-over-year brand sales surge despite a 60.06% YoY drop in average price to $44.97. Within Flower, year-over-year sales grew 360.96% alongside a category-average price of $42.69, and the brand ranked 21 in Flower in New York; the pattern implies Munchkins is leaning into high-velocity Flower volume to offset pricing compression and a shrinking Pre-Roll contribution.

The 59.59% MoM rise in Flower against a 27.78% MoM pullback in Pre-Roll suggests SKU and promo emphasis is reallocating demand toward core Flower, positioning Munchkins to compete on throughput rather than premium price points given the 60.06% YoY price decline. With 88.75% share anchored in Flower and a 360.96% YoY category expansion, holding the 21 rank in New York Flower indicates a volume-first strategy that can gain shelf presence near mid-pack ranks while Pre-Roll remains a secondary, volatility-prone channel at 11.25% share.

Jul-2026 Rank
Flower
Pre-Roll
21
72
Category
Share of Sales
Avg Item Price
YoY %
MoM %
Flower
88.7%
$42.69
+361.0%
+59.6%
Pre-Roll
11.3%
$77.71
-27.8%
Munchkins

Competitive Landscape

Munchkins sits at rank #21 in NY Flower in July 2026, improving 39 positions year over year from #60, and edging up 2 spots from #23 three months ago; this is also its peak rank at #21 in July 2026, while category leaders moved more decisively as Find. advanced from #8 to #1 with a 46.7% YoY sales increase and Grassroots climbed from #15 to #5 alongside a 79.8% YoY gain. Compared with Dank. By Definition sliding from #1 to #3 on a 51.5% YoY sales decline, Munchkins’ movement from #23 to #21 over the last quarter indicates incremental momentum but a slower climb relative to leaders, implying the brand is stabilizing in the low-20s unless it accelerates gains against competitors expanding share at the top.

Munchkins market ranking for NY Flower

Munchkins

Notable Products

Grape Ape (3.5g) delivered the headline move in July 2026 with a 55.5% month-over-month gain that propelled it to rank 4, while Blue Haze Smalls (28g) slipped 5.5% and held at rank 2. Fruity Pebbles (3.5g) sat at rank 1 with no reported month-over-month change, and Blueberry Haze (28g) held rank 9 while contributing a single-month $50,547. Four of the top ten are Smalls SKUs and ten of ten are Flower, implying Munchkins is concentrating assortment around value-oriented Flower formats to anchor traffic and elevate mid-pack items into the top tier.

Product
Category
Mar-2026
Apr-2026
May-2026
Jun-2026
Jul-2026
MoM %
Fruity Pebbles (3.5g)
Flower
>10
>10
>10
>10
1
Blue Haze Smalls (28g)
Flower
>10
>10
>10
1
2
-5.5%
Purple Pineapple Express Smalls (3.5g)
Flower
>10
>10
>10
>10
3
Grape Ape (3.5g)
Flower
>10
>10
>10
4
4
+55.5%
Strawberry Lemonade (3.5g)
Flower
>10
>10
>10
>10
5
Peach Cobbler (3.5g)
Flower
>10
>10
>10
>10
6
Blue Dream (3.5g)
Flower
>10
>10
>10
>10
7
Trop Mangos (3.5g)
Flower
>10
>10
>10
>10
8
Blueberry Haze (28g)
Flower
>10
>10
>10
>10
9
Strawberry Lemonade Smalls (3.5g)
Flower
>10
>10
>10
>10
10
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Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.

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