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Mar-2026
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Overview
Market Insights Snapshot
New York Honey (NY Honey) has shown a consistent performance in the New York market, particularly within the Concentrates category. The brand maintained its position at rank 9 in December 2025 and January 2026, before improving to rank 8 in February and March 2026. This upward trend indicates a strengthening presence and growing consumer preference for their concentrates. Notably, their sales figures in this category have demonstrated a positive trajectory, with a significant increase from January to March 2026. This suggests effective strategies in product placement and consumer engagement, which are likely contributing to their improved rankings.
In contrast, the Vapor Pens category presents a more fluctuating performance for New York Honey (NY Honey) in New York. The brand improved its position from rank 23 in December 2025 to 18 in January 2026, but then experienced a slight dip to rank 20 in February, before returning to rank 18 in March 2026. Despite these fluctuations, the brand remains within the top 30, indicating a stable market presence. However, the absence of a top 10 ranking suggests there is room for growth and potential areas for strategic improvements. This could involve enhancing product offerings or marketing efforts to capture a larger share of the vapor pen market.
Competitive Landscape
In the competitive landscape of vapor pens in New York, New York Honey (NY Honey) has shown a steady presence, maintaining a rank within the top 20 from December 2025 to March 2026. Despite a slight dip in February 2026, NY Honey improved its position to 18th by March. This is a positive indicator, especially when compared to brands like Brass Knuckles, which fell out of the top 20 in January and struggled to regain its footing. Meanwhile, Select and Dime Industries have shown fluctuating ranks, with Select dropping from 13th to 17th and Dime Industries climbing from 21st to 16th over the same period. Off Hours also improved its rank, moving from 25th to 19th. NY Honey's consistent ranking, coupled with a notable increase in sales from February to March, suggests a resilient brand performance amidst a competitive market, positioning it well against its peers.
Notable Products
In March 2026, the top-performing product for New York Honey (NY Honey) was the Blue Dream Distillate Cartridge (1g) in the Vapor Pens category, maintaining its first-place ranking from previous months with impressive sales of 2949 units. Following closely was the Barry White Distillate Cartridge (1g), which held onto its consistent second-place position. The Golden Ticket Distillate Disposable (1g) improved its ranking from February, moving up to third place from fourth, while the Strawberry Cough Distillate Cartridge (1g) dropped to fourth place. Notably, the Mimosa Distillate Cartridge (1g) entered the rankings for the first time in March, securing the fifth position. Overall, the Vapor Pens category continues to dominate the sales landscape for New York Honey (NY Honey).
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
