.svg){kind=small}
Apr-2025
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
Sapphire Farms has shown varied performance across different states and product categories in early 2025. In Michigan, the brand's presence in the Flower category was notably absent from the top 30, indicating a potential area for improvement. However, their performance in the Pre-Roll category tells a different story, with a consistent climb from rank 36 in January to rank 19 by April. This upward trend in Pre-Roll rankings suggests a strengthening market position and could signal a strategic focus on this category within the state.
Meanwhile, in New York, Sapphire Farms maintained a relatively stable presence in the Vapor Pens category. Despite some fluctuations, the brand's ranking hovered around the 20th position, indicating a steady demand and recognition in this category. The slight dip in April to rank 22 might warrant attention, but the overall stability suggests that Sapphire Farms has established a reliable consumer base. The brand's ability to sustain its rank in a competitive market like New York is noteworthy and could provide a foundation for future growth in other categories or states.
Competitive Landscape
In the competitive landscape of vapor pens in New York, Sapphire Farms has shown a dynamic performance from January to April 2025. While maintaining a relatively stable position, Sapphire Farms experienced a slight decline in rank from 20th in January to 22nd in April. This shift is notable when compared to competitors like Eureka, which consistently ranked higher, maintaining a position between 16th and 20th, and Turn, which also showed stronger performance with ranks ranging from 16th to 21st. Despite these challenges, Sapphire Farms' sales figures remained competitive, with a peak in March, suggesting resilience in consumer demand. However, brands like Bloom and High Garden faced more significant fluctuations, indicating potential opportunities for Sapphire Farms to capitalize on market volatility and improve its standing in the coming months.
Notable Products
In April 2025, Sapphire Farms saw Wedding Cake Pre-Roll (1g) emerge as the top-performing product, maintaining its leading position with notable sales of $36,994. Lemon Berry Crisp Pre-Roll (1g) ranked second, improving from its previous month's top position in March. Kush Cake Pre-Roll (1g) dropped to third, having consistently ranked second in February and March. Cherry Skunk Pre-Roll (1g) held steady at fourth place, showing a gradual sales increase from earlier months. Afghanimal Pre-Roll (1g) entered the rankings at fifth place, marking its first appearance in the top five.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
