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Where to Buy
Notorious is stocked at 37 licensed dispensaries across Missouri, with the deepest coverage in Kansas City, St. Louis, Columbia, Florissant, and Saint Joseph. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
Notorious concentrated 84.79% of August 2026 sales in Flower, with Pre-Roll at 15.21%, while brand-level year-over-year sales fell 42.36% and the 24-month trend was down 37.96%. Within the mix, Flower declined 38.04% year over year and 16.11% month over month, and Pre-Roll contracted 39.44% year over year with a sharper 47.87% month-over-month drop, indicating the lighter-weight format is amplifying monthly volatility rather than offsetting core-category softness. The brand’s average price in August 2026 slipped 0.43% year over year to one recorded value, suggesting price was not the primary lever as category share shifts intensified; the pattern implies portfolio risk concentration in Flower is elevating exposure to demand swings while Pre-Roll lacks the momentum to stabilize total sales.
In Missouri Flower, Notorious sat at rank 48 while Flower held 84.79% of its mix and Pre-Roll 15.21%, a configuration that underweights formats capable of frequency-led trips and leaves the brand competing from a lower shelf position. With Flower down 16.11% month over month versus Pre-Roll down 47.87% month over month, the brand’s smaller format is eroding faster than its anchor, indicating promotional or assortment gaps that limit entry-price capture; combined with a 38.04% Flower year-over-year decline and a 39.44% Pre-Roll year-over-year decline, the implied positioning skews toward a narrow, premium-leaning Flower footprint that lacks a resilient second pillar to buffer rank pressure in August 2026.
Competitive Landscape
Notorious sits at rank 48 in MO Flower in August 2026, down 6 positions year over year from rank 42 and 5 positions from May 2026’s rank 43, while also trailing its historical peak of rank 34 from November 2024; meanwhile, Flora Farms held at rank 1 with a 2.7% YoY sales uptick and Farmer G jumped from rank 31 to rank 5 alongside a 434.6% YoY sales increase, indicating that competitive momentum is concentrating at the top. Compared with Illicit / Illicit Gardens, which improved rank from 3 to 2 despite a -5.0% YoY sales change, and Sinse Cannabis, which moved from rank 4 to 3 with a -4.5% YoY sales change, Notorious’s drop of 6 ranks YoY and 14 ranks from its November 2024 peak signals that maintaining share will require outpacing incumbents that are either holding position or ascending despite mixed sales trends.
Notable Products
Melted Strawberries Pre-Roll (0.5g) posted the steepest decline at -14.6% MoM while sliding to rank 10, and Grape Gasoline Pre-Roll (0.5g) fell -45.3% MoM at rank 3, signaling sustained pressure on half-gram formats. Melted Strawberries (3.5g) held rank 1 despite a -20.7% MoM drop, and Black Maple Pre-Roll (0.5g) contracted -51.0% MoM at rank 4, while Black Maple Pre-Roll (1g) was a rare mover up +45.7% MoM at rank 2, indicating a trade-up toward 1g pre-rolls. With four of the top ten as Pre-Roll SKUs and multiple Flower entries anchoring ranks 1 and 5–9, the mix points to a bifurcation where Flower keeps share leadership as 1g pre-rolls gain momentum at the expense of 0.5g SKUs. The pattern implies Notorious is consolidating around flagship Flower while reallocating pre-roll demand toward higher-size units, a direction that favors fewer but higher-yield formats.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
