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Aug-2024
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Overview
Market Insights Snapshot
Hudson Cannabis has demonstrated varying performance across different product categories in New York. In the Concentrates category, the brand has maintained a relatively stable presence, ranking between 6th and 8th from May to August 2024. Such consistency suggests a strong foothold in this category, despite a slight dip from 7th to 8th place in August. Conversely, the Flower category saw significant fluctuations, with Hudson Cannabis climbing from 20th in May to 8th in June, only to fall out of the top 30 by August. This volatility could indicate a competitive market landscape or potential supply chain issues. The Pre-Roll category also exhibited notable changes, with the brand dropping from 6th in May to 28th in August, reflecting a declining trend that may warrant strategic adjustments.
In the Vapor Pens category, Hudson Cannabis experienced an upward trajectory, improving from 48th place in May to 34th in August. This positive movement, coupled with a notable increase in sales, suggests growing consumer interest and potential for further gains. However, the brand's failure to break into the top 30 in any month for this category highlights the competitive challenges it faces. Overall, Hudson Cannabis's performance across categories in New York reveals both strengths and areas for improvement. The brand's ability to maintain high rankings in Concentrates while struggling in Flower and Pre-Roll categories suggests a need for targeted strategies to enhance market presence and stabilize performance.
Competitive Landscape
In the competitive landscape of the New York Flower category, Hudson Cannabis has experienced significant fluctuations in its ranking and sales over the past few months. Notably, Hudson Cannabis climbed to an impressive 8th position in June 2024, only to drop to 35th by August 2024. This volatility contrasts with the more consistent performance of competitors like TICAL, which showed a steady upward trend from 39th in May to 31st in August, and Tyson 2.0, which maintained a stronger presence in the top 25 before a slight dip in August. Another competitor, House of Sacci, also demonstrated a more stable, albeit lower, ranking trajectory. Meanwhile, Silly Nice showed a gradual improvement, moving up from 55th in May to 36th in August. These trends suggest that while Hudson Cannabis has the potential for high rankings, its market position is currently less stable compared to its competitors, indicating a need for strategic adjustments to maintain and improve its market share.
Notable Products
In August 2024, the top-performing product for Hudson Cannabis was the Farmers Blend Pre-Roll (0.5g) in the Pre-Roll category, securing the 1st rank with notable sales of $9,976. The Farmers Blend Pre-Roll 7-Pack (3.5g), also in the Pre-Roll category, ranked 2nd, showing a significant rise from its previous 5th position in May 2024. The Super Lemon Haze Distillate Cartridge (1g) in the Vapor Pens category debuted at 3rd place, indicating strong initial sales. Full Moon Hash (1g) in the Concentrates category ranked 4th in its first appearance. Lastly, Farmers Blend (7g) in the Flower category maintained its 5th position from July 2024.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
