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Apr-2025
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Overview
Market Insights Snapshot
The Ohio Processing Plant has shown a noteworthy performance in the Edible category within the state of Ohio. Starting from a rank of 16 in January 2025, the brand climbed to the 13th position by April 2025. This upward movement is bolstered by a steady increase in sales, with April sales reaching $246,012, indicating strong consumer demand and effective market strategies. The consistent improvement in rank suggests that the brand is gaining traction and solidifying its presence in the Edible category, which could be a positive sign of its expanding market share in Ohio. However, the absence of rankings in other states or provinces implies that the brand may not have a significant presence outside of Ohio, which could be a potential area for growth and expansion.
In the Vapor Pens category, Ohio Processing Plant's performance in Ohio has been relatively stable, though not as dynamic as in the Edible category. The brand maintained its presence within the top 30, starting at rank 20 in January 2025 and ending at the 23rd position in April 2025. Despite a slight fluctuation in rank, sales figures have been relatively consistent, hovering around the $275,000 mark in the latter months. This stability might indicate a loyal customer base, although the brand's inability to break into higher ranks suggests room for improvement in competitive positioning or product differentiation. The lack of rankings in other states or provinces highlights a potential limitation in market reach, emphasizing the brand's current focus on the Ohio market.
Competitive Landscape
In the competitive landscape of the Vapor Pens category in Ohio, Ohio Processing Plant has experienced a relatively stable yet challenging position. Over the first four months of 2025, the brand has consistently hovered around the lower ranks, starting at 20th in January and slipping to 24th in February, before stabilizing at 23rd in both March and April. This indicates a struggle to climb higher amidst stiff competition. Notably, Rove and AiroPro have shown fluctuating ranks but have generally maintained a stronger presence, with Rove dropping out of the top 20 by April. Meanwhile, Pacific Gold Cannabis Co. demonstrated a notable peak in March, reaching 15th place, which could suggest a temporary surge in popularity or a successful marketing campaign. Despite these challenges, Ohio Processing Plant's consistent ranking suggests a loyal customer base, though the brand might need to innovate or enhance its marketing strategies to improve its competitive standing and increase sales in this dynamic market.
Notable Products
In April 2025, Ohio Processing Plant's top-performing product was Red Raspberry Gummies 10-Pack (440mg) in the Edible category, which secured the first rank with notable sales of 2509 units. Sour Apple Pie Distillate Cartridge (0.84g) emerged as a strong contender in the Vapor Pens category, achieving the second position. Mixed Berry Gummies 10-Pack (100mg) maintained a consistent presence, ranking third, a slight improvement from its fourth position in March. Diablo OG Distillate Cartridge (0.84g) dropped to fourth place from its third rank in March, indicating a slight decline in its performance. Grape Soda Distillate Cartridge (0.84g) made its entry into the top five, showcasing a promising increase in demand within the Vapor Pens category.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
