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Apr-2024
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Overview
Market Insights Snapshot
In Ohio, Riviera Creek has shown a notable presence across multiple cannabis product categories, with its performance in the Flower category particularly standing out. Starting the year ranked 2nd in January 2024 and briefly claiming the top spot in February, Riviera Creek's Flower products have consistently held a strong position, maintaining the 2nd rank through April. This consistency, alongside a significant increase in sales from January's $1,827,723 to April's $2,562,895, underscores the brand's dominant stance in Ohio's Flower market. Conversely, its Concentrates have hovered within the top 10, maintaining the 7th position from March to April, which, while stable, suggests room for growth or potential challenges in climbing higher in the rankings.
The trajectory for Riviera Creek's Vapor Pens in Ohio tells a story of gradual improvement. Initially ranked outside the top 30 in January 2024, with a rank of 37, the brand has made impressive strides, breaking into the top 30 by March and improving its position to 24th in March and slightly adjusting to 25th in April. This upward movement, coupled with a near doubling of sales from January's $50,946 to April's $93,388, indicates a growing consumer interest and market share within the Vapor Pens category. However, the initial absence from the top 30 rankings in the early part of the year highlights an area of potential concern but also showcases the brand's capacity for growth and recovery in a competitive segment.
Competitive Landscape
In the competitive landscape of the Ohio flower cannabis market, Riviera Creek has demonstrated a strong and consistent performance, maintaining its position within the top three brands over the observed period. Initially ranked second in January 2024, it briefly claimed the top spot in February before settling back into second place for March and April. This fluctuation in rank is notably influenced by its competitors, particularly Klutch Cannabis and Seed & Strain Cannabis Co., with Klutch Cannabis reclaiming its lead in March and April. Despite this, Riviera Creek's sales showed an upward trajectory, indicating a growing consumer base or increased purchase volume, even as it vied with Klutch Cannabis for market dominance. Another notable competitor, Butterfly Effect - Grow Ohio, made significant gains, moving from sixth to fourth place, hinting at a dynamic and competitive market environment. Riviera Creek's ability to maintain a top-tier position amidst these shifts suggests a strong brand presence and consumer loyalty in Ohio's flower cannabis category.
Notable Products
In April 2024, Riviera Creek's top-selling product was A Riv Stick Diamond Infused Blend (0.5g) within the Flower category, maintaining its number one position from the previous month with impressive sales of 5796 units. Following closely, A Riv Stick Infused Blend (1g) also in the Flower category, climbed to the second rank from its third position in March, showcasing a consistent preference among consumers. The third spot was held by GMO Cookies (2.83g), which has shown steady performance by maintaining its rank from March to April. Notably, Stambaugh GC Cannabis Infused Blend (1g) made a significant jump into the fourth position from the fifth, indicating a growing interest in this product. Lastly, Wild Cat Riv Stick (1g) entered the rankings at the fifth position, highlighting its emergence in consumer demand within the Flower category.
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